EXCLUSIVE: Virtual popstar Hatsune Miku is a hybrid of a real-life and digital performer. Starting off as a voice synthesizer, Miku has taken off and opened for Lady Gaga, performed all over the world and is part of the lineup for the upcoming Coachella festival. Now, she is getting her own animated series.
Crypton Future Media, Graphic India and Carlin West Agency are developing an original animated series featuring Miku. In addition to animation, the companies are also planning to launch an original series of Webtoons and comics based on the iconic character.
“We are excited to partner with the exceptional team at Graphic India and Carlin West Agency to take Hatsune Miku into this new animated series direction,” said Crypton Future Media overseas licensing director Guillaume Devigne. “We believe we have found a unique way to create an original animated series that stays true to the essence of Miku, who is a perfect vessel for fan creativity and unlimited opportunities for artistic expression. It will be a major moment for Miku and her fans around the world.”
“Hatsune Miku is one of the most defining and trendsetting character entertainment phenomenon’s of the last decade,” added Sharad Devarajan, Co-Founder & CEO of Graphic India. “In the same way she revolutionized the music industry, we are so honored to be working with the legendary Hiroyuki Itoh and his amazing team at Crypton Future Media, to take Miku into a groundbreaking animated series for her millions of fans.”
Miku’s fans will be able to experience a new original series and enter the story of the “Mikuverse” that will combine live-action, animation and music. The companies have begun development toward a modern, entertaining story with an exciting new look for Hatsune Miku and scripts that will resonate with longtime Miku fans and beyond.
“We are excited to further partner with Crypton Future Media and Graphic India on Hatsune Miku’s new animated television series and comics,” said Carlin West, CEO of Carlin West Agency. “Hatsune Miku’s iconic fashion style and music presence will translate beautifully into a rich and engaging television series for her fans.”
The new Hatsune Miku series will be created by Sharad Devarajan and Carlin West and a team of esteemed writers and artists. Devarajan and West will also serve as Executive Producers on the series along with Crypton Future Media CEO Hiroyuki Itoh.