China: ‘Jiang Ziya: Legend Of Deification’ Cedes Top Spot To ‘My People, My Homeland’ On Saturday; Both Cross $100M & Now Lead WW Opening Chart For 2020

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SATURDAY UPDATE: Patriotic pic My People, My Homeland edged up to the No. 1 spot in China on Saturday, overtaking Jiang Ziya: Legend Of Deification which had led since opening on National Day this past Thursday (see below). An anthology sequel to last year’s My People, My Country, Homeland did an estimated RMB 281.9M ($41.5M) on Saturday to take its three-day cume to $122M.

Jiang Ziya, with a through-Saturday estimated cume of RMB 885.6M ($130.4M), and My People, My Homeland have today overtaken The Eight Hundred‘s launch ($117M including previews) on the list of biggest openers worldwide this year. The Top 3 slots on the global 2020 opening chart now belong to Chinese movies in just the home market where capacity restrictions were only recently eased up to 75%.

Total China box office on Saturday is estimated at RMB 593.5M ($87.4M), a 12% dip from Friday. Regardless, compare those numbers to last weekend’s Top 10 domestic frame of $9.6M, and with No Time To Die now having moved out of 2020, China is indeed well-positioned to overtake North America at the box office in this COVID-pummeled year.

My People, My Homeland is made up of five stories directed by such Chinese helmers as Xu Zheng and Chen Sicheng; it’s executive produced by Zhang Yimou. The film currently carries a 7.5 on reviews site Douban and a 9.3 on ticketing platform Maoyan with the latter predicting an RMB 3.1B ($457M) finish which would land it in the neighborhood of The Eight Hundred. That war epic, through Saturday, has grossed roughly $451M.

As for Jiang Ziya, it is still the weekend leader overall in the Middle Kingdom with an additional estimated RMB 221.8M ($32.7M) today.

Other films currently in the China National Day mix include Leap, now at an estimated RMB 449.4M ($66.2M) and Jackie Chan-starrer Vanguard with RMB 165M ($24.3M).

We’ll have a full international box office update on Sunday.

PREVIOUS, FRIDAY UPDATE: Jiang Ziya: Legend of Deification continues to lead China’s National Day holiday with an additional RMB 298.8M ($44M) on its second day. That brings the market cume to an approximate $97.2 million through Friday. The follow-up to last year’s smash Ne Zha has also set new records for Imax.

On Thursday, the Imax China total of $4.5M on 663 screens marked the biggest opening day ever for an animated film in the format, the best single-day Imax box office during the holiday and the top Q4 launch day ever for Imax in the Middle Kingdom.

In total, Enlight’s Jiang Zia has an Imax gross of $8M through two days, good for 8.5% of the nationwide cume. Along with a further $600,000 from other National Day releases including Beijing Culture’s My People, My Homeland, Tencent’s Vanguard and Lian Ray Pictures’ Leap (which bowed last weekend), Imax is up nearly 40% in China over the same period in 2019 — and that’s during a pandemic with cinema capacity restricted to 75%.

Overall, Jiang Zia today saw a roughly 17% drop from the explosive Thursday bow. It is atop pre-sales through the weekend, but My People, My Homeland is currently showing a better hold. The patriotic film added RMB 267.8M ($39.4M) on Friday for a mere 2% dip from Thursday’s launch. The cume through two days, per Maoyan, is $79.7M.

As for Gong Li-starrer Leap, it was in third place today with a cume of $56.7M, followed by Vanguard with Jackie Chan at $21M through two days. The Eight Hundred rounds out the Top 5, though, as expected, is petering out with less than $1M on Friday as it makes its way to $450M.

More updates to come through the weekend.

PREVIOUS, THURSDAY: A lucrative period for Chinese cinemas, the National Day holiday officially got underway today with the release of Jiang Ziya: Legend Of Deification. The highly-anticipated follow-up to 2019 smash Ne Zha set a new single-day record for animation in the Middle Kingdom with an estimated RMB 359M ($53M). This beats both Ne Zha‘s July opening last year and its biggest day, which came in August of 2019. Capacity restrictions at Chinese cinemas were eased to 75% last weekend ahead of the holiday. Today boasts five local pictures at the top of the charts.

As we’ve previously noted, it’s believed the market could top North America’s box office across 2020 — but an asterisk will likely endure given the COVID-19 impact. It will also depend on how the new local titles do during the weeklong National Day holiday. There’s also a potential ace up the sleeve later in October with Jingang Chuan, a Korean War movie starring Wolf Warrior/Wandering Earth‘s Wu Jing

For now, Thursday box office for all films in the Middle Kingdom was RMB 727M ($107M), per Maoyan. Putting that into some perspective, the Top 10 in North America last weekend did a combined $9.63M with key domestic markets still shuttered.

Also notable, the opening of Jiang Ziya: Legend Of Deification in China is on par with Tenet‘s late August debut in 41 markets. Plenty of codicils apply on that given the unstable landscape, but China has certainly become an example of successful reopenings in the pandemic era.

Looking at today’s all-important start to National Day in China, Jiang Ziya’s critical and social scores are not as high as they were for Ne Zha. On Douban it’s carrying a 7.1 versus Ne Zha’s 8.5. On Maoyan, it’s at 8.5 versus the previous movie’s 9.6. Ne Zha ultimately grossed $720M in China.

Directed by Teng Cheng and Wei Li, Jiang Ziya: Legend Of Deification centers on the titular celestial army commander who must vanquish a demon threatening the existence of the mortal realm. After learning the creature’s fate is tied to that of a young girl, Jiang disobeys Heaven’s edict and spares the demon, resulting in his banishment. Ten years later, he is given one more chance to complete the task, and must decide: is joining the ranks of the heavens worth the price of one innocent life? WellGo USA is releasing today domestically.

Coming 2nd today was patriotic pic My People My Homeland. This is a sequel to last year’s My People, My Country. It grossed an estimated RMB 267.2M ($39.4M) today and includes segments directed by Zhang Yimou, Ning Hao, Xu Zheng and Detective Chinatown‘s Sicheng Chen. Scores are close to the previous film with a 7.6 on Douban and a 9.3 on Maoyan. My People, My Country went on to gross nearly $450M locally in 2019.

In 3rd, Jackie Chan-starring action pic Vanguard has grossed an estimated RMB 114.3M ($16.8M) after releasing on Wednesday. The story centers on an accountant targeted by the world’s deadliest mercenary organization and whose last hope of survival is covert security company Vanguard. Stanley Tong directs the movie that has a low 5 on Douban and an 8.3 on Maoyan.

Next up is Peter Chan’s Leap which shines a spotlight on the Chinese women’s national volleyball team and the struggles of several generations of the squad’s attempts to achieve glory for the nation. The Gong Li-starrer opened early, doing $25M in three days last weekend and has scored RMB 324.8M ($47.8M) through its second Friday, according to estimates.

Rounding out the Top 5, is the continued run of 2020’s biggest worldwide grosser, The Eight Hundred. The war epic has, through Friday, taken RMB 3.05B ($449M).

Other titles due for release during the holiday include comedy Coffee Or Tea? and the animated Kung Fu Mulan.

We’ll have updates throughout the weekend.

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