Brit Hume’s ‘On The Record’ Debut Delivers Double-Digit Ratings Increases

Fox News Channel

Brit Hume’s surprise debut as interim host of Fox News Channel’s On the Record attracted 2.4 million in total viewers and 429,000 in the key 25-54 age bracket on Tuesday night. That’s up double digits in both categories – 38% in overall audience and 83% in the demo — compared with the same day last year. Compared with the previous Tuesday, when Greta Van Susteren still was host, Hume’s debut also compared favorably: up 13% in overall audience (2.11M) and 22% in the news demo (353K).

Rounding out the compare-and-contrast: 2016 to date, the debut of FNC’s senior political analyst as host of the network’s 7 PM program logged 20% more total viewers and 30% more in the news demo.

Hume handily beat MSNBC’s Hardball with Chris Matthews (1.18M, 268K) and CNN’s OutFront with Erin Burnett (828K, 249K) in the time slot on Tuesday.

Hume had debuted in the job just hours after FNC announced that the previous Thursday had been Greta Van Susteren’s last day, and that Hume would take over her show through the presidential election.

Van Susteren took advantage of that much-discussed clause in her contract allowing her to leave the network owing to Roger Ailes’ exit as Fox News chief. “The clause had a time limitation, meaning I could not wait,” she explained in a statement, adding later in another statement that “Fox has not felt like home to me for a few years.” 

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