The final round of Emmy voting hasn’t formally started, but Game Of Thrones has hit the campaign trail of sorts already with a grandeur and wit that would shame both Donald Trump and Hillary Clinton. With timely tongue firmly in Westeros cheek, the HBO blockbuster and past Emmy Best Drama winner is trying to pound the Digital HD sales drum for its sixth season by launching the GOT Party today online – and as you can see above, they even have a banner-waving ad.
“From the Reach to the Stormlands, the Wall to the Arbor — we, the GOT, demand new choices in leadership,” the newly launched website proclaims. “The candidates have called their banners. Cast your vote to pick your side in the great wars to come.” The site and the “for those who feel left out” video asks fans of the series based on George R.R. Martin’s books to cast a vote for dragon-friendly Daenerys Targaryen, Jon Snow, Peter Baelish or the explosive “lioness” Cersei Lannister. Currently, the Kit Harington-portrayed Snow is in the lead with 59% of votes. In a situation that may require dramatic measures, the Lena Headey-played Cersei has the support of less than 3% despite being or maybe because she is “an advocate of strong central government.”
“Visit the site daily during the month of August to cast your vote for the GOT Party candidate,” adds the website. “On Sept. 1st, 2016, we will unveil the official Party nominee and running mate.” It also encourages users to buy Season 6 on such platforms as Amazon, iTunes and Google Play — cause, the realm needs coin too. Not that it doesn’t have a lot of viewers; Season 6 of GoT ended on June 26 with a series-high 8.89 million watching.
While far from the only politically themed campaign this Emmy season (Hello Showtime! Hello Netflix’s House of Cards & #FU2016), this move by HBO for the series executive produced by David Benioff and D. B. Weiss comes just after the DNC shindig nominated Clinton.
It also comes as GoT made it official that the series will end with its eighth season in 2018. “I think David Benioff and D.B. have a very specific plan about the number of seasons they want to do,” said programming chief Casey Bloys at the TCA on July 30. “If I could get them to do more, I would take 10 seasons, but we want to take their lead with what they can do and what the best version of the show is.”
Out of 2017 Emmy contention because of its summer 2017 debut, Season 7 of GoT will consist of seven episodes and Season 8 might even be just six.
Having said that, in this year of election real and fantastic, GoT has racked up 23 Emmy nominations this year, including Outstanding Drama Series – so, in one vote or another, let the best man or woman win!
The Emmys are September 18 on ABC.