W. Kamau Bell’s Visit With Ku Klux Klan Attracts 900K Viewers To CNN

United Shades of America

About 900K viewers caught W. Kamau Bell’s visit with the Ku Klux Klan on the debut of his new CNN series United Shades of America Sunday night at 9 PM ET. Kamau & KKK got edged out by Fox News’ 888K in the timeslot, but torched MSNBC’s 292K.

In the news demo, Bell clocked No. 1 in timeslot among cable news networks with 361K viewers aged 25-54 – 93% more viewers than Fox News’s 187K and 668% ahead of MSNBC’s 47K. Among all CNN Original Series season premieres, last night’s debut of United Shades ranks 5th among adults 25-54.

Bell built on his leadin: the Season 7 start of Anthony Bourdain: Parts Unknown. Bourdain’s Manila: The Philippines episode attracted 265K news demo viewers – 22% more than Fox News’ 218k and a 253% advantage over MSNBC’s 75k.  Among total viewers, Parts Unknown’s 673K topped MSNBC’s 360,  but trailed Fox News’ 1.235 million.

Last April, a trip to South Korea in its Season 5 opener brought Anthony Bourdain Parts Unknown an average of 575,000 total viewers with 301,000 among the news demo of adults 25-54 at 9PM.

In the 8pm hour, an original episode of Prime Cuts,  looking at Parts Unknown’s Season 6 also placed No. 1 in the demo with 217k.  Fox News followed with 191k and MSNBC trailed with 97k.


This article was printed from https://deadline.com/2016/04/w-kamau-bell-kkk-united-shades-america-anthony-bourdain-parts-unknown-ratings-cnn-1201743915/