Just as CinemaCon begins to wind down, Warner Bros has proudly announced that Zack Snyder’s Batman v Superman: Dawn of Justice has cracked $800M worldwide. Broken down, that’s $500.5M from overseas and $301.2M from domestic ticket sales.
The film, which has been looked upon as the reboot of DC Films 2.0., stands above Sony’s Spider-Man 2 ($783.8M) and Disney/Marvel’s Guardians of the Galaxy ($773.3M) but far away from the $1B-plus thresholds held by Christopher Nolan’s The Dark Knight and The Dark Knight Rises as well as Marvel’s The Avengers and Avengers: Age of Ultron. And with Disney’s own superhero fisticuffs film Captain America: Civil War entering the marketplace, a $1B take might be out of reach for BvS. The DC superhero party should end its domestic run around $330M.
Coming out of the Civil War screening at CinemaCon yesterday, it’s everything everyone wanted BvS to be: funny, smart, a mirror to society, new faces and sublime character trajectories. Already, Civil War owns a perfect score on Rotten Tomatoes, but that’s only from 15 reviews (typically 250-300 reviewers will file for a tentpole). In sum, Disney is off to a good start.
Despite Warner Bros.’ success in opening the DC smash-up as the fourth-highest global opener of all-time, BvS has been embattled by fierce reviews and fanboy snobbery. And so, many have attributed that to its slowdown at the domestic B.O., where it has crossed $300M and will drop another 50%-55% ($10.5M to $11.7M) in its fourth sesh after losing No. 1 by a mere amount of oxygen to Universal’s The Boss last weekend.
We’ve always heard that $800M internally is the happy number for Warner Bros executives. Yes, BvS will turn a profit after ancillaries are counted. However, theatrically, BvS is still in the red. Per our film finance sources, BvS has to hit $925M to profit theatrically after a $250M production cost and worldwide P&A of $165M. Currently, estimated rentals for BvS are $25M out of China, $166M U.S./Canada, and $200.2M from foreign. All together that equals $391.2M in rentals for BvS to its total global $415M spend, so $23.8M to go before theatrical break-even.
“We want to thank our partners in exhibition for their unwavering support in delivering the film, day-and-date, to a record number of screens for a March corridor, further demonstrating our commitment to a 12-month strategy for films of every genre,” Veronika Kwan Vandenberg, Warners’ President of Worldwide Distribution, Warner Bros. Pictures, said in a statement “We also want to thank fans around the world for sharing their passion for these characters and this story by heading to the theaterss for Batman v Superman, and we congratulate the cast and filmmakers on the film’s ongoing success.”
Snyder sent a big hello with the DC superhero gang from the London set of The Justice League on Tuesday at Warner Bros.’ CinemaCon presentation. In the wake of reviews belittling BvS as being too dark and gritty, the studio reportedly ordered re-shoots on its August 5 release of Suicide Squad to make it more fun. That’s the movie revolves around the DC villains starring Will Smith, Jared Leto and Margot Robbie. And from the “Ballroom Blitz” trailer the studio served up at CinemaCon, Suicide Squad looks like fun with a big capital F.
China has been the banner overseas territory for BvS. It went day-and-date with domestic’s March 25 release date and is pegging its way to $100M there. With close to $30M in Brazil, BvS is the third-biggest superhero movie ever in the market. The UK is nearing $50M. Mexico has also been a big territory with an estimated $35M.