Maker Studios To Bring ‘Star Wars’ And Marvel Content To Verizon’s Go90

Disney plans to sprinkle a little of its Star Wars and Marvel magic dust on go90, Verizon’s new, free short-form video streaming platform for iOS and Android devices.

The entertainment giant’s Maker Studios is working on eight exclusive, original series for go90, the companies said today. The service also has Maker’s On Demand offering which the companies say includes “thousands of short-form videos refreshed monthly” as well as “more than 100 hours of live Maker event coverage from some of the biggest fan events in the world coming soon.”

The list of new shows includes Marvel’s Off The Rack where, the companies say in a release, “traditional and digital stars” will “experience some of the latest Marvel stories through discussions and re-enactments with special cameos from Marvel creators themselves.”

There’s also In A Galaxy, the result of  a collaboration with Morgan Spurlock’s Warrior Poets and Lucasfilm. It will “take a look inside the lives of 22 Star Wars super fans, from their personal to professional and everything in between lives, see how “the force” is part of the lifeblood of those that live and breathe Star Wars every day.”

Go90 hopes to become “the leading platform to bring millennials and younger generations exclusive, live and on-demand content in ways that they prefer – and that’s mobile first,”Verizon Content Acquisition and Strategy VP Terry Denson says.

Other content from Maker will include:

  • A second season of Defining Beauty (“four African-American beauty influencers examine how society defines beauty”).
  • Fantasy Quest (it “explores the arts, crafts and cosplay side of gaming”).
  • Polaris Grand Prix (an “off-the-wall, obstacle-strewn, video game inspired go-kart race”).
  • Prank School (“Prankster, magician Rahat…takes on apprentices”).
  • Untitled Jabbawockeez Project (a dance competition with “young hopefuls from across the country who are eager to become part of the Jabbawockeez”).

Go90 already offers Geekenders (“gamers on an epic road trip across the U.S. where they seek out ‘geek’ alternatives to the usual tourist spots.”)

In addition to the material from Disney and Maker, go90 offers clips from Discovery, Scripps Networks, and Viacom channels as well as Web services including AwesomenessTV, Vice Media, and Tastemade.

Millennials “don’t want linear TV content. They’re disconnecting cable,” CFO Fran Shammo told analysts this month.

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