Hulu Sets Exclusive Deals With AMC, Amy Poehler; Seinfeld Kills – NewFronts

UPDATE, 6:40 AM: Jerry Seinfeld, looking tanned and rich, closed out Hulu’s NewFront/UpFront presentation this morning with a few reminiscences about his show, all nine seasons of which will begin streaming exclusively on the channel. “That was a long, long time ago,” he said. “For a long time, people didn’t think much of it. For years into it, it was not connecting with an audience.” When NBC moved it to Thursday nights, he added, the show finally clicked. “So for half of [the life of] this show, we were doing this thing for ourselves.” Adding a nod to Hulu, Seinfeld said “that people will only watch television like this in the future is so obvious.”

“The world is just a more annoying place today. We were old-school annoying.” — Jerry Seinfeld 

Asked by an audience member to name his favorite episode, the comedian said he doesn’t like answering that question, but then added that the Marine Biologist episode was one of his favorites. And to the question of whether Seinfeld would fly today, he answered “No,” because social media, especially texting, has made the world “too annoying.”

“The world is just a more annoying place today,” he said. “We were old-school annoying.”

Speaking of annoying, the event at New York’s happening Hammerstein Ballroom was hosted by Saturday Night Live‘s Taran Killam, who didn’t exactly kill it, though his material was deadly. Samples: The out-of-town ad folks in the crowd could enjoy the glory of NYC’s piles of garbage — very original — and getting their “butts kissed.” They could also take in the show at Radio City Music Hall, where the Rockettes have great legs but the “faces are six, maybe six-and-a-half.”

Walking Dead Companion SeriesAt the presentation, Hulu announced an exclusive deal with AMC productions for future content. It also announced Difficult People, a new series set to debut this summer exec produced by Amy Poehler. Hulu also announced the consolidation of its two brands into just Hulu, and no more Hulu Plus.

The multi-year deal with AMC Networks Inc. is for the exclusive subscription video on demand (SVOD) rights to new and upcoming primetime scripted drama and comedy series from AMC, IFC, BBC AMERICA, SundanceTV and WE tv. The new agreement will make Hulu the exclusive streaming home to Fear The Walking Dead, The Walking Dead companion series, and future scripted series from across all five networks. In addition, the agreement will include exclusive and nonexclusive unscripted programming from WE tv.

Through the deal, Hulu will – over time – become the SVOD home to a diverse and comprehensive collection of AMC Networks Inc.-produced content, the company said in its presentation to prospective advertisers. Hulu will also become the streaming home for a significant number of films from the IFC Films collection, including 2012 Sundance Film award winner Sleepwalk With Me; Room 237, the documentary film by Rodney Ascher about the perceived meaning in the film The ShiningPina, the 3D film about dance choreographer Pina Bausch; and L.A. Outfest Grand Jury Award winner Weekend, to name a few.

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