‘Dancing With The Stars’ Regains Some Footing After Record-Low Premiere Ratings

After stumbling with its lowest demo opening ever last week (1.9/6) ABC’s Dancing With The Stars recovered some footing in Week 2 of its spring season (2.0/6), according to preliminary numbers. Ditto total-viewer-wise, in which the second week of the dance competition logged 13.678 million viewers across its two hours, and compared to last week’s preliminary season kickoff crowd of 12.4 mil. The demo uptick is particularly welcome; last week the franchise dropped 26% in the key demo compared to its most recent spring season opening in March of ’14.

Meanwhile, NBC’s The Voice again scored the demo win in the 8-10 PM Monday Night Reality TV Derby with Dancing, repeating last week’s preliminary 3.3/10 rating which made it the highest rated show of the night by a comfortable margin, topping the No. 2-ranked Big 4 shows for the night by 65% (2.0 for both Dancing and CBS’ Scorpion). But, that early stat represents a 13% hit from two weeks ago in the demo and the poorest result the singing show’s had this season to date.  NBC preferred to note Monday’s The Voice was the night’s most upscale show among the major broadcasters, indexing at 132 among in adults 18-49 living in homes with $100K+ incomes.

In overall audience, The Voice clocked 11.882 million viewers — another ding from previous Monday’s 12.6 million.

Following on its singing lead-in, NBC’s The Night Shift continued its week-to-week uptick to tie its series record (1.6/5) and also tied for No. 1 for the hour among ABC, CBS and NBC in the demo as well as adults, men and women 18-34. Its overall crowd weighed in at 5.782 million.

While those two competition series squared off, Fox’s two hours of Kevin Bacon starrer The Following inched up to a 1.2/4, ending two weeks in which it posted a preliminary series low of 1.1/3.

Scorpion continued as CBS’ best performing Monday series in total viewers (9.571 million) in addition to the demo.

With a repeat lineup, CW tumbled to a 0.3/1 for the night and 885,000 viewers, including The Originals (0.3/1; 954,000) and Jane The Virgin (0.3/1; 815,000).

ABC maintained the previous Monday’s total viewer edge, though its 11.856 million viewers was down from last week’s 12.372 million. It was followed by NBC’s 9.849 million, CBS’s 8.796 mil, and Fox’s 3.803 million.

NBC continued to comment in the demo, matching last week’s 2.7/8. ABC and CBS tied for second place (1.8/6 apiece), followed by Fox’s 1.2/4.


This article was printed from https://deadline.com/2015/03/dancing-with-the-stars-ratings-up-premiere-low-1201397725/