Pittsburgh woke up to another good morning today after strong win by the Steelers yesterday in against the Los Angeles Chargers.
Actually, the 24-17 a win is a bit of an understatement for most of the game when you consider the Steelers were playing in the Chargers’ house in Carson California, it was a shutout for most of the gridiron battle and the sheer dominance the Pennsylvania team had over the hometown boys on Sunday Night Football last night.
Or to digitally quote the seemingly resurrected Steelers:
— Pittsburgh Steelers (@steelers) October 14, 2019
Still with all that, it is not looking like a win for SNF week to week or year to year.
In the non-adjusted fast affiliate ratings, last night’s West Coast match-up snagged a 3.9/17 rating among adults 18-49 and 12.53 million viewers. Not saying the Season 2 finale of Succession or the series end of the very NFL-centric Ballers on HBO took a big chuck outta NBC’s flagship NFL show but those early numbers are a season low for SNF.
Of course, the fact that it was a California played game and the fact that big live events like an NFL game always see greater than usual upticks in the final numbers has to be taken into consideration. However, right now, last night’s SNF is down double digits from both last week and the comparable game of last year in the fast affiliates (oh, how NBC right now must miss those old 56 metered market results that Nielsen cycled out a few weeks back.)
Point of fact, the Steelers’ victory over the Chargers is down 22% from the early numbers of the previous demo season low of last week’s Indianapolis Colts’ much closer and more dramatic win over the Kansas City Chiefs. Compared to last year’s snapping of the Chiefs’ then unbroken streak by the New England Patriots, last night’s SNF crashed 36%.
For reference, last week’s SNF bopped up to a 5.6/24 in the final ratings with a total of 18.13 million viewers on NBC. The October 14, 2018 SNF went to a strong 7.0/26 in the key demo with an audience of 21.11 million tuning in.
We will update with more SNF numbers as they come in. BTW – SNF looks certain to have a better night next week, if you know what I mean?
— SNF on NBC (@SNFonNBC) October 14, 2019
As for how the CW and the rest of the Big 4 did last night.
Batwoman flew into its second week but it took a slight hit from last week’s premiere. The latest addition to the CW’s arsenal received a 0.3 rating and netted approximately 1.4 million viewers — which isn’t terribly bad, just a tiny dip. Kate Kane will still thrive and fight another day in the Arrowverse.
Also in its second week, ABC’s Kids Say the Darndest Things with Tiffany Haddish took a two-tenths dip from its premiere (0.7, 4.81M) while The Rookie managed to hold steady with last week (0.6, 3.54M).
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