We have the first Live+3 adults 18-49 lift of more than a ratings point this broadcast season. It was posted by the Season 4 premiere of NBC’s This Is Us. The family drama cemented its status as the highest-rated scripted series on broadcast TV in 18-49 with a +1.1 ratings increase after three days of playback, bring its demo L+3 rating to 2.9.
Meanwhile, NCIS’ Season 17 opener remained the most watched entertainment series of Premiere week, with its viewership rising to 15.7 million in L+3. With a +3.8 million L3 viewership bump, This Is Us moved ahead of FBI in total viewers after finishing behind the CBS drama in L+SD.
NBC’s Tuesday sophomore medical drama New Amsterdam logged the biggest % L3 lifts to date this season, +92% in 18-49 and +77% in total viewers.
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The series debut of ABC’s mixed-ish, tied with CBS’ Bob Hearts Abishola as the highest-rated new comedy series in L+SD 18-49, pulled ahead with a bigger L+3 lift (1.3 L3 demo rating vs. 1.1 for Abishola; the CBS sitcom has kept its edge in total viewers). New ABC drama Emergence has logged the biggest % L3 lifts for a new series in Premiere Week so far, 64% (18-49) and 71% (total viewers).
Fox’s new Tuesday lineup of The Resident and Empire logged the network’s most-watched Premiere Week Tuesday in seven years.
Here are the stats:
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