ABC has picked up to series hourlong romantic comedy The Baker and the Beauty, based on the hit Israeli format. Starring Victor Rasuk and Nathalie Kelley in the title roles, the Notting Hill-esque Baker and the Beauty hails from The Brave creator Dean Georgaris, David Frankel, Keshet Studios, Universal TV and ABC Studios.
For the second time in three years, writer-creator Georgaris received two pilot orders in the same cycle this year with NBC’s Bluff City Law and ABC’s The Baker and the Beauty. In 2017, he also had pilots at NBC (The Brave) and ABC (Las Reinas) with the NBC one going to series. He did one better this year as both of his pilots went to series. To help with the load, Becky Hartman Edwards has joined The Baker and the Beauty as executive producer and co-showrunner.
The Baker and the Beauty also marks a second series pickup this year for Keshet, which also produces the NBC drama Lincoln.
It marks the final new series pickup at ABC this upfront (drama pilot Triangle is still filming in New Zealand). It joins dramas Emergence, which moved from NBC to ABC, Untitled Cobie Smulders and For Life and comedies mixed-ish and United We Fall. Two buzzy ABC pilots — NYPD Blue and Heart of Life — are out of fall contention for fall as they will be undergoing reworking for midseason consideration (NYPD Blue) and redevelopment (Heart of Life).
Of the six new series, half, Cobie Smulders, Emergence and mixed-ish, originated at ABC Studios. The other three come from Sony TV (For Life, United We Fall) and Universal TV (The Baker and the Beauty).
Written by Georgaris and directed by Frankel, The Baker and the Beauty centers on Daniel Garcia (Rasuk), who is working in the family bakery and doing everything that his loving Cuban parents and siblings expect him to do. But on a wild Miami night he meets Noa Hamilton (Kelley), an international superstar and fashion mogul, and his life moves into the spotlight. Will this unlikely couple upend their lives to be together and pull their families into a culture clash?
Cast also includes Carlos Gomez, Dan Bucatinsky, Lisa Vidal, Belissa Escobedo, Michelle Veintimilla and David Del Rio.
Georgaris, Frankel and Edwards executive produce with Keshet’s Avi Nir, Alon Shtruzman, Peter Traugott and Rachel Kaplan, along with original series creator Assi Azar. Universal Television and ABC Studios produce in association with Keshet Studios.
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