UPDATE: The satirical Mad magazine, an iconic institution in comedy for more than 50 years, has fired back at South Bend, Indiana mayor Pete Buttigieg, who claimed not to know who mascot Alfred E. Neuman was when compared to the character by President Donald Trump.
Buttigieg claimed he had to use Google to be filled in on Alfred E. Neuman. Today, Mad struck back;
Thankfully, the magazine refrained from terming the crowded field of Democrats “the usual gang of idiots.”
EARLIER: President Donald Trump loves to give nicknames to his opponents as a way to diminish them. So it was no surprise that he tried the tactic against Democratic presidential candidate Pete Buttigieg on Friday during a short interview with Politico.
“Alfred E. Neuman cannot become president of the United States,” the president said when asked what he thought of the South Bend, Ind., mayor.
Politico's Eugene Daniels Joins MSNBC As A Contributor
The reference was to the long-time Mad magazine mascot, whose motto, “What, me worry?”, combined with his freckled, gap-toothed face and over-sized ears have become a universal symbol for stupidity.
Neuman has largely faded from the public consciousness as Mad’s circulation dimmed, so it’s not surprising that Buttigieg didn’t get the reference at first. The 37-year-old said he had to turn to a search engine to understand what Trump meant. .
“I’ll be honest. I had to Google that,” he said. “I guess it’s just a generational thing. I didn’t get the reference. It’s kind of funny, I guess. But he’s also the president of the United States and I’m surprised he’s not spending more time trying to salvage this China deal.” (Trade talks between the U.S. and China in Washington ended Friday without an agreement, raising the prospect of an extended tariff war.)
Subscribe to Deadline Breaking News Alerts and keep your inbox happy.