CBS All Access says the weekend combo of the season two Star Trek: Discovery premiere and Sunday’s AFC Championship Game pushed new subscriber sign-ups and unique viewers to record levels.
According to CBS Interactive, CBS All Access added more subscribers in a single weekend than ever before, breaking the previous record set during the 2017 series premiere of Star Trek: Discovery by +72%. In addition, this weekend also set a new record for unique viewers on CBS All Access.
Specific numbers were not released.
“The return of our biggest original series hit, Star Trek: Discovery and this weekend’s AFC Championship Game have propelled CBS All Access to new record-breaking heights,” said Marc DeBevoise, President and Chief Operating Officer, CBS Interactive.
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The AFC Championship Game marked the most streamed football game on CBS All Access to date, surpassing last year’s game by +158% in streams, +139% in time spent and +103% in average minute audience on CBS All Access platforms.
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