The UCLA School of the Arts and Architecture and its performing arts program, the Center for the Art of Performance at UCLA, has acquired the Crest Theater on Westwood Boulevard.
The landmark venue will be transformed into a new off-campus performing arts space that will serve as an important addition to UCLA’s cultural venues and resources across the city.
UCLA’s purchase of the long-dormant theater was made possible by major gifts from actor, writer and director Susan Bay Nimoy and an anonymous donor. To raise the additional funds needed for the renovations and the establishment of a program endowment, CAP UCLA is launching a new campaign fueled by a gift that will match all donations up to $2.5 million in support of the new theater.
“As a long standing supporter of the Center for the Art of Performance and its inspired artistic director, Kristy Edmunds, I am thrilled to help provide UCLA with a long-awaited state-of-the-art theater,” Nimoy said. “My late husband, Leonard Nimoy, and I admire Kristy’s passion for the art of performance, her out-of-the-box imagination, razor-sharp intellect, and her vision for what the UCLA Nimoy Theater will bring to Los Angeles.”
The acquisition underlines the university’s commitment to the arts and public engagement as it approaches its centennial in 2019.
“UCLA has always played an essential role in fostering and nurturing access to the arts for our students and our community. Royce Hall, one of the first four buildings on our campus, and home to CAP UCLA, is an enduring symbol of our intellectual and cultural aspirations,” Chancellor Gene Block said. “With Susan Nimoy’s gift, UCLA will remain a beacon for artists and students of the arts locally and globally.”
The UCLA Nimoy Theater is envisioned as a much-needed public platform for emerging contemporary performing artists across all disciplines whose work seeks an intimate scale. That includes UCLA students and recent alumni, independent practitioners throughout Los Angeles, and national and international visiting artists. The reinvigorated theater will be upgraded to current standards and outfitted with advanced technology.
CAP UCLA will operate and manage the UCLA Nimoy Theater. Under the leadership of Edmunds, CAP UCLA’s executive and artistic director, the theater will collaborate with campus arts organizations, as well as local and national cultural and community partners to develop ongoing programming.
“I am so grateful to the donors who have made this acquisition possible and whose enduring support for the arts and the work we do at CAP UCLA will allow us to embark on this important transformation of the Crest,” Edmunds said. “When completed, the UCLA Nimoy Theater will stand as a home for boldly emerging artists and cultural omnivores. The venue is small enough to engender a welcoming and intimate environment for audiences, while being just large enough for a performer, media artist, dancer or poet to bend the needle towards an enduring impact on a community. Audiences at the UCLA Nimoy will feel that happen night after night, and know that by being there they are an important part of sustaining an environment that enables artists to thrive.”
The UCLA Nimoy Theater will return the Crest Theater to its historic roots as a performing arts venue. The space originally opened in December 1940 as the Westwood Theater, a live performance hall, designed by the architect Arthur W. Hawes. Through ownership changes, it has been known at times as the UCLAN Theatre (in deference to UCLA’s nearby campus), Metro Theater, and Crest Theater. It was fully renovated in 1987 by the Walt Disney Company, which replaced the original façade with one reminiscent of an Art Deco Revival movie palace. In 2008, the Crest was designated a Historic-Cultural Landmark by the city of Los Angeles.
“The acquisition and transformation of the Crest Theater into the UCLA Nimoy is a critical next step in our effort to extend the reach of the arts at UCLA beyond the 420 acres of campus,” said Brett Steele, dean of the UCLA School of the Arts and Architecture. “The Nimoy will join the constellation of performance halls, galleries and museums on campus including the Fowler Museum, the New Wight Gallery, the Glorya Kaufman Theater, the Freud Playhouse, Schoenberg Hall and more; and beyond the edges of campus: the Hammer Museum, and the Geffen Playhouse in Westwood, and the UCLA Margo Leavin Graduate Art Studios, a major capital project currently underway in Culver City. We see the arts as a gateway for our students and Los Angeles. The Nimoy will be another critical point of connection.”
The gifts are part of the Centennial Campaign for UCLA, which is scheduled to conclude in December 2019 during UCLA’s 100th anniversary year.