I hear the streaming platform is finalizing deals for the new installment, with star Bell set to reprise her role as sleuth Veronica Mars. I hear there have been preliminary conversations about bringing back a number of the other cast members from the original series and follow-up movie.
Doing Veronica Mars is not going to interfere with Bell’s duties as star of the NBC comedy series The Good Place.
As he has done with all things Veronica Mars-related, Thomas is said to be shepherding the project through Warner Horizon TV, the cable/streaming division of Warner Bros TV, which produced the original series. Reps for Hulu and WBTV declined comment.
Created by Thomas, Veronica Mars was a critical darling and developed a devoted following during its three-season run from 2004-2007 on UPN and then on the CW.
Fueled by fan support, a successful Kickstarter campaign for a movie sequel launched in 2013 by Thomas and Bell raised $3.7 million in a matter of hours. The film, toplined by Bell and featuring a number of other original cast members, was released by Warner Bros in 2014.
The same year, Play It Again, Dick, a Veronica Mars digital spinoff series from Thomas, premiered on the CW’s Seed platform. It featured series co-star Ryan Hansen attempting to put together a Dick Casablancas-centered spinoff of Veronica Mars.
Hulu is the second streaming service to pursue a limited series revival of a beloved CW series. Netflix recently brought back Gilmore Girls for four follow-up movies, also from the original creator and featuring the original stars and also produced by Warner Horizon.
Bell is repped by CAA and Bailey Brand Management.