EXCLUSIVE: The crisis public relations firm Sitrick And Company has resigned its post as spokesman for Harvey Weinstein. The firm was retained by Weinstein’s lawyers to handle PR for the mogul early last October, just as The New York Times and The New Yorker published stories alleging dozens of incidents of sexual misconduct. The board of directors of TWC summarily fired Weinstein when those stories hit. Since then, there have been criminal investigations, civil lawsuits, and more allegations made by former employees and actresses including Annabella Sciorra, Ashley Judd, Salma Hayek, Asia Argento, Rose McGowan and many others. The company that Weinstein built with brother Bob is now in bankruptcy, after an attempt to sell the assets to Yucaipa/Maria Contreras-Sweet/Lantern Capital fell through.
Sitrick’s employees Sallie Hofmeister, initially, and then Holly Baird served as the liaison through all of the tawdry allegations, often simply issuing the boilerplate admonition that Weinstein denied allegations of non-consensual sexual activity. The crisis PR business is a lucrative one, but evidently the relationship ran its course and the firm resigned the account over the past few days. Sources said a new spokesman is expected to be tapped soon.
I confirmed this with Michael Sitrick, who declined to provide further details, saying the firm doesn’t comment on clients and client matters.