UTA has acquired Circle Talent Agency, an industry-leading electronic dance music agency. The deal, the terms of which were not announced, will boost UTA Music’s reach into the emerging space with artists like Marshmello, Kaskade, Excision, Illenium and others.
UTA Music now has 90 agents in six offices. Circle’s EDM roster joins up with UTA’s which already features acts like Guns N’ Roses, Muse, Post Malone, Lenny Kravitz, G-Eazy, Mariah Carey, DJ Khaled, Paramore, Die Antwoord, 21 Savage, Trace Adkins, Ms. Lauryn Hill, X Ambassadors, Toby Keith, Bush and Bring Me The Horizon.
Circle co-founders Steve Gordon and Kevin Gimble will become co-heads of electronic music, working with UTAs global head of music David Zedeck.
“The acquisition of Circle Talent Agency is a tremendous addition for UTA as we continue to build momentum in our music business,” said UTA CEO Jeremy Zimmer in announcing the deal today. “Electronic music is now a multibillion-dollar business and one of the fastest-growing genres. Having Circle, its talented agents and incredible roster under our umbrella, immediately establishes a major connection for us with the next generation of music fans, and UTA as a leader in the dance space. We are thrilled to have this agency and its great artists joining our company.”
The Circle roster of clients will now have access to UTA’s practice areas across digital content platforms, film, TV, broadcast news, video games, books, fine art, branding, licensing, and speaking engagements.
“We have watched UTA evolve into a major entertainment company with global reach and we felt now was the perfect time to combine our resources to provide even greater opportunities for our clients,” Gordon and Gimble said. “We’re excited to join a growing music team that shares our client-first values.”
Subscribe to Deadline Breaking News Alerts and keep your inbox happy.