Nearly 15 million people watched NBC News’ Commander-In-Chief Forum last night across NBC and MSNBC. NBC News noted that’s a bigger crowd than any broadcast network primary debate this election cycle. That said, more than 3.43M of those viewers watched live via MSNBC.
The one-hour program averaged 4M viewers in the news demo, ages 25-54; 856K of them watched on MSNBC. The forum stats represent NBC’s primetime airing at 8 PM ET and 8 PM PT, as well as a live 5 PM airing on select West Coast NBC stations, as well as MSNBC’s live simulcast.
The event was touted as the first joint event of the general election featuring presidential nominees Hillary Clinton and Donald Trump, though Clinton took questions from former military members in the venue and from much-maligned moderator Matt Lauer, after which Donald Trump took questions. The two candidates did not interact, nor did Clinton get the chance, having gone first, to respond to criticism leveled at her by Trump, who’d won the coin toss.
This morning, chatter about the forum isn’t so much about impressive ratings as Lauer’s performance, which is being described as no match for Trump and much harder on Clinton.
The NBC News Commander-in-Chief Forum, co-hosted by the Iraq and Afghanistan Veterans of America, was held at the Intrepid Sea, Air & Space Museum in New York City.