With $13M in 39 international markets through Friday, the third installment in the Bridget Jones franchise is on track to deliver a $29.4M offshore opening weekend. Universal Pictures, Studiocanal and Miramax’s presentation of Working Title’s Bridget Jones’s Baby has so far bowed No. 1 in 24 overseas territories. On Friday, it set a record for the biggest comedy/romantic comedy opening ever in the UK/Ireland with $4M at 641 dates. That’s also a record for the biggest Working Title and September launch of all time.
The Sharon Maguire-directed return of Renee Zellweger and Colin Firth, along with series newcomer Patrick Dempsey, has played to sold-out shows in the franchise’s native Britain and is dominating the market at 67%. The UK was the top international market on the previous two films with $60.3M for Bridget Jones’s Diary in 2001 and $68.2M for Bridget Jones: The Edge Of Reason in 2004. The UK was also the best market worldwide on BJ2, dwarfing the Stateside take of a little over $40M for the less well-reviewed film.
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Baby has fared much better with critics at 78% fresh on Rotten Tomatoes. Test screenings in the UK and the London premiere had audiences doubled over with laughter for a film that plays closer to the first installment.
Australia also kicked off this week, on Thursday, with a No. 1 opening and $2.7M in two days plus previews. Market share there is 31%. Spain, a Top 5 market on the first two movies, debuted at No. 1 with $439K and 31% of the local crowd.
The Netherlands’ Baby bump is $1.3M through Friday for the biggest opening in the franchise and a No. 1 with 44% share. Also bowing to the best numbers for the series are markets in Latin America including Mexico, Panama and Peru; all are crowning with better-than-expected numbers.
Further No. 1s were born in Denmark, Finland, Hungary, Norway, Poland, Sweden, Croatia, Czech Republic, Slovakia, Slovenia, South Africa and Ukraine.
Combined with domestic, our Bridge will be at $38.5M worldwide as of Sunday.
There are 21 territories to open over the next two months. Next weekend includes Italy, Egypt, Iceland, India, New Zealand, Switzerland, Thailand and Trinidad.
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