UPDATED with L+3 stats, 2:11 PM: The Live+3 numbers are in for the 9 PM May 30 premiere episode of A+E Networks’ Roots remake. It was watched by 6.9 million total viewers, 2.9 million adults 25-54 and 2.5 million adults 18-49 in its four-network simulcast, and the premiere episode was watched by 14.4 million total linear viewers over the course of all premiere-week telecasts. Roots delivered an average 6.2 million viewers over the four nights, up 29% from the Live+Same Day results of 4.8 million, according to Nielsen stats.
The entire series so far has been sampled by 50.6 million viewers across all linear telecasts during the week ending June 5, which Nancy Dubuc, President & CEO of A+E Networks, said demonstrates that viewers these days are looking to “appointment weeks instead of appointment nights” in making viewing decisions.
PREVIOUSLY, June 3: The final night of A+E Networks’ four-night Roots reboot logged 4.2 million viewers in simulcast across History, A&E, and Lifetime, against stiff sports competition.
In its premiere time slot, the last chapter of the new adaptation of Alex Haley’s bestseller logged 1.883M viewers on History, another 1.281M on Lifetime, and A&E network contributed 1.024M.
The unveiling of A+E Networks’ $50M four-night Roots had logged 5.3 million viewers across the four networks on Memorial Day. The project continued to unspooled on successive nights; Tuesday clocked 4.6M viewers, and Wednesday a stronger 4.8M.
Much has been made in ratings circles of basketball competition having pounded down the numbers on the big-budget project, including Monday’s Western Conference Game 7 with its cable record crowd of 16M, and last night’s flock of 19.2M to Game 1 of the NBA Finals on ABC. Even A+E competitors forecast delayed viewing for Roots will be strong on Roots and that reporting Live+Same Day stats is hooey.
But no one’s suggesting Roots Redux will challenge the ratings performance of the original 1977 ABC miniseries of same name, which logged an historic 130 million viewers. That was back when the broadcast networks – except Fox which had not yet launched – dominated airwaves.
The new look at Roots, which begins with the abduction in Africa of Kunta Kinte (Malachi Kirby) and spans decades to include the American Civil War, was produced with a different director helming each night: Phillip Noyce, Mario Van Peebles, Thomas Carter and Bruce Beresford.
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