NBCUniversal said today it will present an unprecedented 6,755 hours of programming on networks and digital platforms for the Rio Olympic Games in August.
NBC will broadcast 260.5 hours of Olympic programming, including coverage of the Opening and Closing Ceremonies, swimming, gymnastics, track and field and many more of the Games’ most popular sports. With Rio just one hour ahead of the Eastern time zone, much of the programming will be live. NBCU will present 2,084 hours of Olympic linear programming across 11 networks: broadcast networks NBC and Telemundo (Spanish language); cable outlets Bravo, CNBC, Golf Channel, MSNBC, NBC Sports Network, NBC Universo (Spanish language) and USA Network; plus two specialty channels provided to distribution partners, one each for basketball and soccer.
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NBCOlympics.com and the NBC Sports app will live stream 4,500 total hours for authenticated pay TV subscribers via TV Everywhere to desktops, mobile devices and tablets, plus connected TVs. NBC Olympics will also provide 4K Ultra HD content to NBCU distribution partners, as well as virtual reality programming.
NBC will air the Opening Ceremony of the 2016 Rio Olympics will air Friday, August 5. Competition begins two days earlier with women’s soccer on NBCSN and USA Network, and the Games conclude on Sunday, August 21, with the Closing Ceremony on NBC.
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