In her new role, former Platinum Rye executive Klaff will help Brillstein’s expansion in commercial endorsements and licensing. She will work closely with the company’s managers in L.A. and NY and the commercial agents and publicists who work with Brillstein clients and managers in the commercial area.
Klaff has spent the last eight years as Director of Talent Procurement in the New York office of Omnicom-owned Platinum Rye Entertainment. There, she brokered and managed many on-camera, public relations and digital deals for blue chip brands such as Visa, T-Mobile, Procter & Gamble, Pernod Ricard and Mondelez. Klaff has coordinated marketing projects involving a variety of emerging digital platforms, including YouTube, Instagram, Snapchat, Twitter, Facebook and Vine.
“Marissa’s laser focused and both highly respected and connected in the marketing world,” said BEP CEO Jon Liebman. “We want our management clients to have access to a broad range of services and expertise in many areas, and Marissa can help deliver that in a first class way in the brand arena.”