Lionsgate has moved up the release of its Hasbro title My Little Pony by a month from November 3, 2017, to October 6. It will now be pitted against an untitled Warner Bros event film and a Fox Marvel title.
Meanwhile, Lionsgate and Amazon Studios have changed their release plans on Woody Allen’s Cannes Film Festival opener Cafe Society. During CinemaCon, we were told by reliable sources that the film was going wide on August 12. Instead, Cafe Society now will open limited on July 15, expand July 22 and go wide July 29.
It was surprising to hear Cafe Society was going to open wide, which is uncommon for an Allen film. Platform sounds right, particularly during the summer art-house period and the fact that adults don’t all arrive at the theater during opening weekend. And August 12 would have been a vicious time to take an Allen title wide, with Paramount making a go at adults with Florence Foster Jenkins, plus such wide entries as Disney’s Pete’s Dragon, Sony’s Sausage Party and Universal’s Spectral.
Cafe Society kicks off Cannes on May 11.