Sam Pollard and James Abadi, co-creators of horror/game show hybrid Release The Hounds, have teamed with FremantleMedia to launch UK indie, Dr Pluto. Fremantle’s investment in the company gives it a 25% stake with the option to increase its share in the future.
Previously at Sony’s now-defunct Gogglebox Entertainment, Pollard and Abadi are looking to develop concepts across all genres and platforms with a focus on diversity of mind.
“All we are interested in is content that will stimulate people,” Pollard said. “James and I delineate ourselves by an ideology rather than by a genre: that ideology is original, subversive, clever and playful. We’ve created the character of Dr Pluto to personify these values.”
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Pollard previously worked at 12 Yard, Shine TV and the BBC before spending five years at Gogglebox where he co-created Release The Hounds, Man V Fly, and Singing In The Rainforest among others. Abadi worked at ITV’s The Lab and has produced, directed and edited shows including Big Brother and I’m A Celebrity Get Me Out Of Here. His other TV credits include Release The Hounds, Man V Fly and The Ty And Ky Show.
This is the latest in a string of investments and acquisitions made by Fremantle in the past year which also include Israeli outfit Abot Hameiri; the UK’s Naked Entertainment, Man Alive Entertainment, Full Fat TV and Corona Pictures; Dutch producer No Pictures Please; French indies Fontaram and Kwai; and scripted producer Wildside in Italy.
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