That is decent sampling against strong competition from the Republican debate on Fox News Channel, which started at the same time on the East Coast, 9 PM, with curiosity surrounding the rematch between front-runner Donald Trump and moderator Megyn Kelly.
The Family was down from its lead-in, Grey’s Anatomy (2.2 up a tenth from last week with CBS’ The Big Bang Theory a repeat vs. original last Thursday; 7.7 million). However, Grey’s did not have to face the debate. The Family was down two-tenths in the demo from the Scandal original in the 9 PM hour last Thursday, when there was a GOP debate on CNN. While it did face the Fox News debate, The Family had lesser broadcast competition, with NBC’s Blindspot airing a repeat vs original last week.
So while its ratings were OK-ish in terms of sampling, The Family did not exhibit a breakout potential like ABC’s Quantico did last fall when, airing against football, the new drama opened with a 1.9 in 18-49 (Live+Same Day), rising from its soft Blood & Oil premiere lead-in (1.4). Speaking of the short-lived Blood & Oil, The Family‘s preview is in line with its debut (1.4 with a 1.8 lead-in from Once Upon a Time). We will see how The Family fares when it moves into its regular time slot, the Sunday 9 PM berth previously occupied by Blood & Oil, later this week.
Following The Family, How To Get Away With Murder (1.4) slipped a tenth from last week.
With Big Bang switching to a repeat after a big 200th episode last Thursday, lead-out Life In Pieces (1.8) fell three tenths. The impact lessened as the night progressed, with Mom (1.7) down a tenth and 2 Broke Girls (1.7) and Elementary (1.1) both even.
Elsewhere, Fox’s two-hour American Idol (1.9) was down two-tenths but still won the night for the network in 18-49 and total viewers (8.7 million). NBC’s Shades of Blue (1.0) held steady despite a repeat Blindspot lead-in vs. original last week, You, Me and the Apocalypse (0.5) ticked down a tenth, the CW’s Legends of Tomorrow (0.9) was flat, while The 100 (0.5) slipped a tenth.
Both HTGAWM and Shades of Blue have been posting triple-digit DVR gains.
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