In a scrappy bit of counterprogramming aimed squarely at the Academy, Fusion has forged a multiyear partnership with Russell Simmons’ All Def Digital banner that will make the multiplatform news and satire outfit the exclusive broadcaster of the All Def Movie Awards, starting this year with a broadcast of the event set to air concurrently with the 2016 Oscars. An offshoot of All Def Digital’s weekly comedy showcase All Def Comedy Live, the All Def Movie Awards happens February 24 at the TLC Chinese Theater. Fusion’s cable channel will broadcast an hourlong presentation of the awards at 7 PM Sunday, February 28 — Oscar day — and re-air it throughout the night. Fusion and All Def Digital then will partner to build the All Def Movie Awards into an awards-season franchise during the next few years.
Announced on February 11, the All Def Movie Awards is a live event hosted by Tony Rock that lampoons the lack of diversity in Hollywood while also honoring some of 2015’s best films — including several notable Oscar snubs. At the inaugural event, Beasts Of No Nation, Creed, Straight Outta Compton, Chi-Raq, Concussion and Dope will vie for Best Picture. All six films largely were ignored by the 2016 Academy Awards, though infamously, Creed did see Sylvester Stallone nominated for Best Supporting Actor, and the (white) screenwriters of Straight Outta Compton were nominated in their category. Additional awards categories are strictly satirical honors that jibe closely with Fusion’s programming, including Most Quoted, Best Bad Muh F**ka, Best Helpful White Person and Best Black Survivor in a Movie.
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