2nd UPDATE, 10:34 AM: The final numbers are in for the 73rd Annual Golden Globes and while still down from last year, things have tighten up – both among adults 18-49 and in total viewership. Based on time zone adjusted numbers, including that last 6-minutes that were left out of the earlier numbers, last night’s Globes drew a 5.5 rating with an audience of 18.5 million viewers.
The Ricky Gervais hosted show was down just over 5% in the demo from last year’s third consecutive effort by Tina Fey and Amy Poehler. Facing some very hard hitting NFL numbers from the overrun of the Packers vs. Redskins wildcard game on Fox in its first 15-minutes, viwershipwise the 2016 Golden Globes slipped 4% from last year. In both categories that is the worst the Globes has done since Gervais last hosted back in 2012. However, in the demo, the 2016 Globes is up 10% from the 2012 Globes.
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1st UPDATE, 8:34 AM: The final numbers won’t be in for a bit, but if the fast affiliates are any indication, last night’s Golden Globes show was down from 2015. The non-time zone-adjusted numbers of a 4.7/13 rating among adults 18-40 and 15.458 million watching between 8 – 11 PM have the show down a hard 19% among adults 18-49 from the final numbers of Tina Fey and Amy Poehler’s last time as co-hosts in 2015. Early numbers to early numbers, the 2016 Globes are down 6% in the key demo. Overall, the Globes’ decline actually puts them at a 6-year low.
In fact, Ricky Gervais’ fourth time hosting the Hollywood Foreign Press Association hootenanny was his worst yet, down 6% from his last spell in 2012. Last night’s show also declined 13% in the demo from the first time The Office co-creator hosted back in 2010.Viewershipwise, the 73rd Annual Golden Globes fell 20% from last year. The Best Globes result since the show went live with a designated host back in 2010 is Fey and Poehler’s 2014 gig, which got a 6.5 rating and an audience of 20.9 million.
With a 4.1/12 rating and 13.94 million watching NBC was not the winner of Sunday’s 7-11 PM primetime. That victory went to Fox with its 5.8/16 rating and audience of 16.56 million. The big boost for Fox came from the more than an hour of NFL overrun from the big Green Bay Packers-Washington Redskins wildcard playoff game. In the 7 PM hour, that match-up, which the Packers handily won, drew a 10.7/31 rating with 33.05 million viewers. Self-evidently, the rest of Fox’s night is likely greatly inflated. NBC undoubtedly got tackled as the first 15-minutes or so of last night’s Globes faced the Packers vs Redskins game.
ABC had a new America’s Funniest Home Videos (0.8/2) on last night with Galavant (0.6/2) following. The second week of Season 2 of the musical comedy took a 33% dive from its January 3 premiere. With out NFL overruns on CBS, the 7 PM 60 Minutes (0.8/2) was down 71% from its 7:55 PM airing last week. Back from their winter break, Madam Secretary,The Good Wife and CSI: Cyber all got a 1.0/3 demo rating – down around a tenth from their last originals back in December.
PREVIOUS, 6.42 AM: The 73rd annual Golden Globes last night on NBC saw big wins for The Revenant, The Martian, Mr. Robot and Mozart In The Jungle and the caustic comedic return of Ricky Gervais for his fourth stint as host. It also saw a 13.0/20 result in metered market ratings for the three-hour show — the best a Gervais-fronted Globes has ever done.
The 8-11:06 PM show Sunday was basically steady with last year, with a 3% rise from what Tina Fey and Amy Poehler drew in their third consecutive turn co-hosting the Globes. To add more perspective, the 2015 Golden Globes were down about 9% (with markets in Denver and Albuquerque not reporting) from the stellar MM results of the 2014 ceremony. That ceremony had best the Globes had done since 2007 and the best by the Dick Clark Productions-produced show had done since a full-time host was introduced in 2010 with Gervais.
When the final numbers were in, the 2015 Golden Globes had a 5.8 rating among adults 18-49 with 19.3 million viewers. That was down 11% in the key demo from the 2014 show and 7% in total viewers.
Compared to the last time Gervais hosted the HFPA shindig back on January 15, 2012, last night’s Globes were up in MM results to the tune of about 11%. The 69th annual Golden Globe Awards ended up with a 5.0 rating among adults 18-49 and 19.677 million viewers.
We’ll update with more Golden Globes ratings later today as well as the results for other shows that were on last night like Galavant, Madam Secretary and Family Guy. Plus, of course, there’s the impact of the NFL’s Green Bay Packers-Washington Redskins wildcard playoff game that was on Fox in the late afternoon.
In metered market results, the Packers’ 35-18 win scored huge 23.6/38 result. While dipping 6% from last year’s Detroit Lions-Dallas Cowboys comparable game, yesterday’s Packers victory looks to be the top wildcard game of a busy weekend. With some spillover into primetime, it also looks pretty clear to give Fox the win for the night and could turn out to be the highest-rated and most-watched TV event since last year’s Super Bowl.
NBC’s NFL offering earlier Sunday saw the Seattle Seahawks eke out a close 10-9 win over the Minnesota Vikings in the NFC playoffs. Up a very strong 25% from last year’s comparable game on CBS, the Seahawks-Vikings match-up drew a 22.5/44 in MM results — the best an early wildcard game has done since January 9, 1994.
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