Once again, Fox Business Network is working with cable and satellite providers to get the network unbundled for its upcoming GOP debate, in order to make sure it gets seem by as many viewers as possible.
FBN also announced, on the eve of its next GOP debate, that it and Fox News Channel had signed tomorrow night’s moderator Neil Cavuto to a new multi-year deal in which he will continue as SVP, anchor and managing editor of business news for both channels. Cavuto was one of FNC’s first on-air hires, and helped launch the network in 1996. In 2007, Cavuto was part of the team that helped launched FBN, taking on a dual role as anchor and managing editor of business news content across both networks. His FBN program Cavuto: Coast to Coast, telecast weekdays at noon ET, covers the midday market moves and is one of the network’s highest rated programs.
DirecTV, Suddenlink, Mediacom, Wide Open West, and Cox Communications, and an unnamed number of National Cable Television Cooperative member companies have agreed to unbundle FBN on Thursday, making the channel more widely available to their subscriber base. Additionally, FBN will offer livestreaming of the debate without authentication. The network’s inaugural debate, in November, clocked an average of 13.5 million viewers, a network record, and resulted from similar unbundling and livestreaming. Cavuto, along with FBN’s Maria Bartiromo, moderated FBN’s inaugural Republican presidential primary debate, which also delivered 3.7 million in the news demo, making it the highest-rated program ever on the network in that metric as well. Cavuto’s post-debate program earned 5.3 million viewers, outstripping all of cable news for the evening. Cavuto and Bartiromo will reprise their role as moderator again this Thursday, January 14th for the first GOP debate of the election year, which will be presented live at 9PM
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FBN will present the first debate of the election year on Thursday from the North Charleston Coliseum and Performing Arts Center in North Charleston, S.C. Kids table airs 6 PM ET and big table at 9. Both debates will focus on economic, domestic, and international policy issues.
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