With shooting complete as of just a few days ago, it was inevitable that Netflix would soon announce the launch date for House of Cards‘ fourth season. And so streaming service has, choosing the most opportune time — during tonight’s fifth Republican debate — and the most appropriate means, with this fake campaign ad for President Frank Underwood’s reelection bid. Watch it here now.

Netflix also unveiled this charming campaign poster in a follow up tweet:

All episodes of the fourth season will debut on Netflix beginning March 4, just in time for primary season to hit a fever pitch in the real world. Sneaky, Netflix, sneaky.