It has not been a good NFL season so far for the Dallas Cowboys with their longest losing streak since George H.W. Bush became president. Last night on Sunday Night Football, the Cowboys took another hit as the Philadelphia Eagles beat them 33-27 in OT. However, for NBC and the NFL, it was another win with the primetime game scoring a 14.7/24 in metered market ratings and a 7.6/22 among adults 18-49 in fast nationals.
In SNF’s best MM results since Dallas played New Orleans on October 4, last night’s game is up 3% from last week’s Denver Broncos-Green Bay Packers game, which also faced the clinching Game 5 of the 2015 World Series. Year-to-year, last night’s Eagles win had a muscular 23% rise over the comparable Week 9 game of 2014.
Facing likely strong cable competition from “Is Glenn Dead?” The Walking Dead, last night’s SNF fast national results bopped up 6% from the early numbers of the November 1 game among adults 18-49. As always in live sports, the numbers are expected to change (last week’s game went up to an 8.2 in the key demo). And of course, NBC won Sunday night in total viewers (17.62 million) and in 18-49s with a 6.3/19 rating.
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CBS had the NFL too Sunday with the Denver Broncos losing 27-24 to the Indianapolis Colts and, as usual, that saw the start of the network’s primetime pushed back in Eastern and Central time zones; the 36-minute delay that puts the network’s numbers, as usual, in an extremely tentative spot until time-zone adjustments come in later. As it is, 60 Minutes (3.1/10), which featured a segment on the story and Broadway success of Hamilton, rose 121% over last week. The rest of the night saw Madam Secretary (1.4/4), The Good Wife (1.1/3) and CSI: Cyber (0.7/3) up 27%, 22% and 14%, respectively, from last week.
Fox didn’t have the World Series like last week, but it also had football — though not the doubleheader that preceded its last night of comedic and animated originals. With overrun from regional NFL coverage and a Simpsons repeat as a lead-in, Bob’s Burgers (1.4/4) jumped 40% from its last original of October 18. The rest of Fox’s night was not so high-jumping: A new The Simpsons (1.5/4), Brooklyn Nine-Nine (1.2/3), Family Guy (1.1/3, a series low in fast nationals) and Last Man On Earth were down 46%, 40%, 39% and 33%, respectively, from their last originals of October 25, which had a New York Giants -Cowboys game as a primetime lead-in.
With no football but lots of NFL competition, ABC saw a pretty much even night with America’s Funniest Home Videos (1.0/3), Once Upon A Time (1.5/4) and the trimmed Blood & Oil (0.8/2) all matching their results of last week. Quantico (1.3/4) broke that trend at the end of the night with an 8% rise over the low of its November 1 episode.
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