ABC’s Jimmy Kimmel Live hosted One Direction last night, performing on Hollywood Blvd. How did they do? In Nielsen’s 56 metered markets, early household results were:
NBC’s The Tonight Show Starring Jimmy Fallon: 2.4/6
CBS’s Late Show with Stephen Colbert: 2.4/6
ABC’s Jimmy Kimmel Live: 2.3/6
In the 25 markets with Local People Meters, adult 18-49 results:
The Tonight Show: 0.9/5
Jimmy Kimmel Live: 0.7/3
Late Show: 0.6/3
Before last night’s One Direction concert, Kimmel and the OD-ers attempted to make famous (replace Zayn Malik with) a Russet potato.
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