AT&T hopes to score with football fans who want to watch DirecTV’s NFL Sunday Ticket but can’t put a satellite dish on their apartment, condominium, townhouse, or college dorm — or have another obstruction. The telco just expanded its streaming option to those who can’t subscribe to the No. 1 satellite company, which AT&T just acquired.
NFLSUNDAYTICKET.TV will cost $49.99 a month, and offer live out-of-market NFL games to computers, mobile devices, major game consoles, and smart TV devices including Roku and Chromecast. Students at any four-year university can pay $24.99 a month for NFLSUNDAYTICKET.TV U.
Devoted fans willing to pay $89.99 a month can also watch Red Zone Channel, and DirecTV Fantasy Zone, with additional data and analysis for fantasy football devotees.
DirecTV experimented with Sunday Ticket streaming last year at 10 colleges and for those unable to buy satellite service in Philadelphia, New York and San Francisco.
Late last year additional streaming rights were built into DirecTV’s deal renewing NFL Sunday Ticket. AT&T made its $49B deal to buy DirecTV contingent on having the Sunday matches. The NFL has a separate agreement with Verizon that enables it to stream games to its mobile users through 2017.