5TH UPDATE 3:19 PM after 4th 7:06 AM post: The Pixar girl aka Inside Out took victory out of the dinos’ jaws and hit the No. 1 spot at the Fourth of July weekend box office with an estimated $29.77M, kicking Jurassic World to second place with $29.2M. For a second there, especially with Minions on the horizon this weekend, it looked as though Universal was bound to have a five-frame No. 1 streak.
Those older women tending to family business on Saturday took Sunday for themselves and headed to Magic Mike XXL, which posted a 64%
uptick bulge from its sluggish Saturday with $4.1M. That’s the biggest Saturday-to-Sunday hike for any film in the top 10. The Channing Tatum sequel still ranked fourth but with a higher weekend take of $12.9M and a five-day cume of $27.9M. Placing third, Terminator: Genisys was up 7% from Saturday with $8.4M and an estimated FSS of $27M and a five-day take of $42.5M.
'Magic Mike XXL' Taps 'Terminator Genisys' On The Chin In Wednesday Bow - Box Office
Inside Out saw a Sunday increase of 9.8% with an estimated running cume of $245.9M, while Jurassic World was up 5% with a current total through its fourth weekend of $556.5M.
July 4th falling on a Saturday was more of a curse than a blessing for distributors, with total ticket sales this weekend coming in at $135.3M, down 27% from the last weekend in June. But the slowdown didn’t throw a wrench in 2015’s momentum, which still is pacing 6.9% ahead of the year-ago frame with $5.77B.
Universal’s long-awaited Minions will open Friday at an estimated 4,200 engagements. The animatedDespicable Me spinoff was set to bow last December 19 but was pushed into the summer to allow Uni to exploit the film with a hefty consumer products lineup. The film already has made $56.2M overseas. Warner Bros’ R-rated Blumhouse horror film The Gallows will haunt 2,700 venues, while Focus Features will open the Tarsem Singh sci-fi triller Self/less in an estimated 2,400 theaters.
Top 20 chart for the weekend of July 3-5, per Rentrak Theatrical:
1). Inside Out (DIS), 4,158 theaters (+26) /3-day cume: $29.8M (-43%) /Per screen average: $7,160 / Total cume: $245.9M/ Wk 3
2). Jurassic World (UNI), 3,737 theaters (-461)/ 3-day cume: $29.2M (-46%)/ Per screen: $7,825 /Total Cume: $556.5M / Wk 4
3). Terminator: Genisys (PAR), 3,758 theaters / 3-day cume: $27M / Per screen: $7,190 / Total cume: $42.5M/ Wk 1
4). Magic Mike XXL (WB), 3,355 theaters / 3-day cume: $12.9M / Per screen: $3,832 / Total cume: $27.9M /Wk 1
5). Ted 2 (UNI), 3,448 theaters (+6)/3-day cume: $11.2M (-67)/ Per screen: $3,240 / Total cume: $58.5 /Wk 2
6). Max (WB), 2,870 theaters (+15)/ 3-day cume: $6.6M (-46%) / Per screen: $2,306 / Total cume: $25.4M/ Wk 2
7). Spy (FOX), 2,387 theaters (-807%)/ 3-day cume: $5.1M (-35%) / Per screen: $2,152 / Total cume: $97.5M / Wk 5
8). San Andreas (WB), 1,672 theaters (-948) / 3-day cume: $2.8M (-48%) / Per screen: $1,689 / Total cume: $147.2M/ Wk 6
9). Me And Earl, And The Dying Girl (FSL), 870 theaters (+516)/ 3-day cume: $1.3M (+26%) / Per screen: $1,433 / Total cume: $3.9M / Wk 4
10). Dope (OPRD), 863 theaters (-988) / 3-day cume: $1.1M (-60%) / Per screen: $1,296 / Total cume: $14.1M /Wk 3
11). Mad Max: Fury Road (WB), 561 theaters (-400) / 3-day cume: $1M (-42%) /Per screen: $1,811 / Total cume: $149M / Wk 8
12). Avengers: Age of Ultron (DIS), 589 theaters (-508) / 3-day cume: $886K (-48%) /Per screen: $1,505 Total cume: $454.2M / Wk 10
13). Love & Mercy (RSA), 440 theaters (-288) / 3-day cume: $742K (-42%) / Per screen: $1,686 / Total cume: $9.3M / Wk 5
14). Pitch Perfect 2 (UNI), 454 theaters (-607) / 3-day cume: $568K (-61%)/ Per screen: $1,250 / Total cume: $182.3M / Wk 8
15). Insidious Chapter 3 (FOC), 651 theaters (-961)/ 3-day cume: $558K (-72%) / Per screen: $857 /Total cume: $51.2M / Wk 5
16). I’ll See You In My Dreams (BST), 240 theaters (-50) / 3-day cume: $568K (-23%) / Per screen: $1,951 / Total cume: $5.8M / Wk 8
17). Faith Of Our Fathers (PURE), 344 theaters /3-day cume: $438K / Per screen: $1,274 / Wk 1
18). Tomorrowland (DIS), 297 theaters (-417) /3-day cume: $383K (-64%) / Per screen: $1,290 / Total cume: $91M/ Wk 7
19). The Overnight (ORCH), 307 theaters (+217) / 3-day cume: $326K (+116%) / Per screen: $1,061/ Total cume: $629K/ Wk 3
20). Home (FOX, DW), 257 theaters (-18) / 3-day cume: $291K (-27%) / Per screen: $1,131 / Total cume: $175.4M / Wk 15
Amy (A24), 6 theaters / 3-day cume: $223K /Per screen: $37,083 / Wk 1
Second Hand Husband (VIVA), 56 theaters / 3-day cume: $100K /Per screen: $1,791 / Wk 1
Jimmy’s Hall (SPC), 3 theaters / 3-day cume: $20K /Per screen: $6,627 / Wk 1
Cartel Land (ORCH), 2 theaters / 3-day cume: $16K /Per screen: $7,790 / Wk 1
Suite Francaise (eONE), 7 theaters / 3-day cume: $15K /Per screen: $2,139 / Wk 1
A Poem Is A Naked Person (JANUS), 1 theaters / 3-day cume: $5,526 / Wk 1
Mala Mala (SR), 1 theaters / 3-day cume: $2,569 /Total cume: $6,889 / Wk 1
3RD UPDATE, SUNDAY 10 AM after 7:57 AM post: The dinosaurs and the Pixar girl kept baring their nails all weekend long for the top spot. On Friday night, it looked like Jurassic World was going to beat Inside Out by a hair, then by Saturday morning the Pixar Disney film had the edge. This morning, after a horrible July 4th that saw Saturday business slide by at least 30% for most of the top movies (Magic Mike XXL was punched in the solar plexus with a 60% drop from Friday), Jurassic World is showing once again that it has enough spit to pull No. 1 away from Inside Out, $31M to $30.5M per industry calculations. As far as Universal and Disney go, they’re recognizing their respective first and second place statuses this morning with JW grossing $30.9M and IO with $30.1M. Over 5-days, IO counts $45.3M while JW counts $43.8M.
The gist is that there will be some recovery at multiplex cash registers today, with the top five films seeing a 15%-27% hike over Saturday. One industry report literally reported a tie between JW and IO, so it wouldn’t be surprising if business swings in the animated film’s favor by tomorrow morning given how most families skipped theaters yesterday.
However, all films, not just the new titles suffered this weekend due to July 4th falling on a Saturday. As Warner Bros. distrib chief Dan Fellman observed, “The last time July 4th fell on a Saturday was 2009 and the the box office then was $162.5M. With ticket prices going up, 3D and large format, the total weekend should have grossed $175M, but in essence it was $140M, so the pattern was certainly different this time.”
Total ticket sales for July 3-5 are off 24% from last weekend, but 6% ahead of the same frame a year ago.
Paramount/Skydance’s Terminator Genisys staked third throughout the weekend. Industry estimates see a FSS of $27.8M for the Alan Taylor-directed fifthquel and $43.2M for the 5-day, making it the lowest opening for the franchise outside the original 1984 Terminator. Paramount is calling Terminator Genisys’ weekend at $28.7M with a $44.156M Wed.-Sun take. 3D was solid by today’s standards repping 45% of the gross with Imax totaling $5.5M from 363 screens. Seven of the top 10 grossing engagements for Genisys were Imax. So what went wrong here? While Par could count on older guys buying tickets at 65% over 25, teens didn’t show up — and the under 18 set gave the film an A! They were the missing link. A rival studio exec cried “the franchise is burnt out.” However, looking at the overseas results for Terminator Genisys that’s not the case. Arnold Schwarzenegger is still a big deal overseas, with the action star seeing record bows in 22 territories. As of this morning’s overseas results, Terminator has gunned down $85.5M bringing its global take to close to $130M (the sequel’s reported cost is $155M). The film posted the 5th highest opening in Russia, and Japan, Germany, Italy and Spain have yet to open. Terminator Genisys is clicking 7% ahead of Mission: Impossible-Ghost Protocol abroad, which ended its foreign run at $485.3M. Paramount is so over the moon with foreign on Terminator Genisys, that they expect it to rank as Arnie’s highest grossing film of all-time (worldwide, that is), beating his No. 1 champ Terminator 2: Judgement Day ($519.8M worldwide). Paramount has a track record for making up any U.S. shortfalls abroad: for example, 75% of Hansel & Gretel: Witch Hunters’ global B.O. ($226.3M) was made overseas in addition to Jack Reacher which generated 63% of its $218.3M worldwide gross in foreign markets. Nonetheless, given the sub-par bow for Terminator Genisys stateside, the franchise is in need of re-tooling if it’s going to keep wowing before it poisons international waters.
Warner Bros’ dancing beekcake sequel Magic Mike XXL really had its heart broken by females this weekend. They all came out for their thrills and jollies on opening day with a 96% turnout per CinemaScore and gave the Channing Tatum a wet, sloppy A- kiss. Then they kicked poor Magic Mike XXL out of bed for the rest of the weekend with a $12M FSS and a 5-day bow of $27.07M. “I lost my girls,” said Warner Bros. distrib chief Dan Fellman, “but hopefully I can get them back during the week.” But Mike‘s feelings aren’t hurt, because he knows he comes cheap at a cost of $14.7M. Fizzle? Who cares! Mike will make his margins, no sweat. Even if Magic Mike XXL comes in below its studio reported figure, which some B.O. observers think is possible with $11.9M, the film will be in a near-breakeven production cost scenario before marketing costs with $26.97M. The first Magic Mike had more guys attending at 27%, and Warner Bros. would have liked the bros back, but the sequel was clearly sold as eye candy for women. Any guy biz on the last film is attributed to the Steven Soderbergh film nerds coming out. Magic Mike XXL did quite well in the south, midwest and Canada where it overindexed. Business on the east and west coasts was off. Rotten Tomatoes wise, Magic Mike XXL didn’t put off critics that much with the tweeds giving it a 63% fresh score, 17 notches below the 2012 title’s 80% fresh.
Ted 2 experienced a second weekend drop of 67%, which is similar to what most horror films weather in their second frames. The R-rated teddy bear comedy grossed $11M and has a 10-day cume of $58.3M. The first Ted posted a 41% decline in its second weekend.
Warner Bros. release of MGM’s Max dipped 42% amid the July 4th sluggishness raising its 10-day cume to $25.7M. The $20M canine film should eventually complete its domestic run at $42M-$44M.
20th Century Fox will see its first $100M grosser of the summer with the Melissa McCarthy comedy Spy set to cross early this week.
With a $37K per theater average, A24 is reporting sell-outs and added showtimes this weekend for its Amy Winehouse documentary Amy. The arthouse entry is expected to have crossover potential in mainstream houses down the road.
The top 10 reported films for the weekend of July 3-5, 2015 per studio and industry estimates:
1). Jurassic World (UNI), 3,737 theaters (-461)/ $11.8M Fri./ $8.5M Sat. (-28%) / $10.6M Sun. (+25%)/3-day cume: $30.9M (-43%)/Total Cume: $558.2M / Wk 4
Industry calculation: $31M FSS, $558.2M cume
2). Inside Out (DIS), 4,158 theaters (+26) / $12.5M Fri. / $8.3M Sat. (-34%) / $9.3M Sun. (+13%)/ 3-day cume: $30.1M (-42%) /Total cume: $246.16M/ Wk 3
Industry calculation: $30.5M FSS, $246.4M cume
3). Terminator: Genisys (PAR), 3,758 theaters / $10.8M Fri. /$7.9M Sat. (-27%) / Sun. $10M (+25%)/ 3-day cume: $28.7M / Total cume: $44.2M/ Wk 1
Industry calculation: $27.8M FSS, 5-day: $43.2M
4). Magic Mike XXL (WB), 3,355 theaters / $6.3M Fri. / $2.5M Sat. (-60%) / $3.2M Sun. (+30%)/ 3-day cume: $12M / Total cume: $27.1M /Wk 1
Industry calculation: $11.9M FSS, 5-day: $26.97M
5). Ted 2 (UNI), 3,448 theaters (+6)/ $4.5M Fri. / $2.8M Sat. (-36%) / $3.7M Sun. (+30%)/3-day cume: $11M (-67)/ Total cume: $58.3 /Wk 2
Industry calculation: $11.2M FSS, $58.5M cume.
6). Max (WB), 2,870 theaters (+15)/ $2.7M Fri. / $1.9M Sat. (-29%) / $2.5M Sun. (+30%)/ 3-day cume: $7M (-42%) /Total cume: $25.7M/ Wk 2
Industry calculation: $6.8M FSS, $25.5M cume.
7). Spy (FOX), 2,387 theaters (-807%)/ $1.9M Fri. / $1.67M Sat. (-13%) / $1.9M Sun. (+14%)/ 3-day cume: $5.5M (-30%) / Total cume: $97.89M / Wk 5
Industry calculation: $5.6M FSS, $98M cume
8). San Andreas (WB), 1,672 theaters (-948) / $1.06M Fri. / $860K Sat. (19%) / $1.07M Sun. (+25%)/ 3-day cume: $3M (-44%) / Total cume: $147.4M/ Wk 6
Industry calculation: $2.89M FSS, $147.2M cume
9). Me And Earl And The Dying Girl (FSL), 870 theaters (+516)/ $490K Fri. / $375K Sat. (-23%) / $455K Sun. (+21%)/ 3-day cume: $1.3M (+33%) / Total cume: $4M / Wk 4
Industry calculation: $1.3M FSS, $4M cume.
10). Dope (OPRD), 863 theaters (-988) / $448K Fri. /$283K Sat. (-37%) / $367K Sun. (+30%)/ 3-day cume: $1.1M (-61%) / Total cume: $14.1M /Wk 3
Industry calculation: $1.06M FSS, $14.07M cume.
Faith Of Our Fathers (PURE), 344 theaters / $177K Fri. / $143K Sat. (-19%) /$186K Sun. (+30%)/3-day cume: $506K /Wk 1
Amy (A24), 6 theaters / 3-day cume: $222K /Per screen avg: $37K / Wk 1
2ND UPDATE, SATURDAY 8:45 AM after 1:09 AM post: This July 4th weekend certainly isn’t one for the record books, and moviegoers skipping the beach apparently have more interest in watching the big summer holdovers — Disney Pixar’s Inside Out and Universal’s Jurassic World — than the new titles, Warner Bros.’ Magic Mike XXL and Paramount’s Terminator Genisys.
Last night, IO was narrowly beating JW, $11.8M to $11.7M with the outlook that it was another dead heat. This morning, it looks like IO has brought in some Anger to take on those Dinos. The gap between IO and JW has grown with the Disney/Pixar film showing the edge for the weekend, $30.04M to $28.9M. This is due to revised Friday figures this AM with IO grossing an estimated $12.5M and JW taking second with $11.8M.
Meanwhile, Terminator Genisys has risen above Magic Mike XXL to secure third place with an estimated 3-day of $27.3M and a 5-day of $42.8M. That’s not a strong opening for a film the studio is saying cost $155M. Outside of the original 1984 Terminator, Genisys will post the lowest 3-day and 5-day figures of the franchise. Despite Terminator Genisys’ B+ CinemaScore, critics are throwing their Goobers at the screen with a 27% Rotten Tomatoes score, which is a lower than the 33% RT grade earned by the last chapter, 2009’s Terminator Salvation — which didn’t star the series’ iconic headliner Arnold Schwarzenegger. Terminator Salvation, despite having a byzantine plot and a Schwarzenegger cameo, still managed to pull off a 5-day Memorial Day bow of $65.3M and a 3-day of $42.6M. Salvation ended its stateside run with a 2.9x multiple at $125.3M.
After leading Wednesday’s box office, Magic Mike XXL’s female audience is running out of breath. The Channing Tatum sequel grossed an estimated $6.2M on Friday, and looks to fall to fourth place with a
$14.9M $15.2M weekend and a 5-day of $29.9M $30.2M. You can’t spank the movie over those figures: Magic Mike XXL only cost an estimated $14.8M.
Last weekend’s entry Ted 2 from Universal and Media Rights Capital posted a second FSS drop on par with a horror film’s: -67%. Total cume for Ted 2 by end of Sunday is expected to stand at $58.2M, -51% behind Ted through its second frame. Warner Bros. family dog film Max is looking at a second weekend that’s down -46% from its opening. The $20M film, financed by MGM, is looking at an estimated 10-day total by Sunday of $25.3M.
With most films looking to post a decline in their Saturday business on account of the July 4 holiday, it would have been better if the majors bowed their films on Friday, versus Wednesday. Tickets sales could have been higher, especially for the femme fave Magic Mike XXL.
Despite hanging on to the top two B.O. spots, Jurassic World and Inside Out are seeing declines in their social media reach according to RelishMix. JW’s footprint across YouTube, Facebook and Twitter has fallen in the past week to 6M from 13M during its second week. Inside Out declined to 5.9M this week from 9.8M during the week ending June 27.
Terminator Genisys has a number of sensible factors which should be working in its favor at the B.O. The film’s primary elements make sense: It returns Schwarzenegger to the franchise. It has a hot director in Game of Thrones and Thor: The Dark World’s Alan Taylor. It stars two hot burgeoning headliners, Game of Thrones’ Emilia Clarke and Divergent’s Jai Courtney.
Furthermore, Paramount didn’t hold back in promoting Terminator Genisys. The film was always primed to be their July 4 juggernaut. They hit guys heavily with spots during NBA basketball games, UFC fights and across network and cable programming. Paramount bought a spot during the Super Bowl’s second quarter earlier this year, an event which drew a historic 114.5M viewers. Recently, Par even created a spot geared toward women which ran during The Bachelorette. Schwarzenegger, as is his style, was front and center for all press ops, appearing in episodic videos that rolled out to a 25M+ subscriber base on YouTube. To date, these vids have accumulated 8M views. Facebook trailers, clips and spots hit 54M views. Schwarzenegger starred in a prank video for charity, where in partnership with Omaze, he surprised fans in Hollywood, churning out 21M YouTube views. There was a Snapchat filter allowing anyone to become a Terminator. In addition, there was the Waze integration traffic/navigation app which allowed fans to hear the Terminator shouting out driving directions. That app hit 675K downloads. These initiatives moved the meter on Terminator Genisys’ tracking with upticks in the overall audience’s First Choice from 7% on June 10 to 14% on July 1 (still not as high as the 25% that JW was showing days before its release).
Despite all of the above, audiences are showing they’re not aggressively buying into the current Terminator iteration. It’s similar to what we saw with Ted 2 last weekend. Terminator Genisys‘ fizzle will surely impact how the studio and co-financier Skydance approach the next sequels which are scheduled for May 19, 2017 and June 29, 2018. Paramount knows a July 4th hit when they have one: They’ve blown the roof off of multiplexes during previous Independence Day frames with Transformer titles and even prior to those, War of the Worlds. This year, it’s just not the studio’s holiday.
Among July releases, Magic Mike XXL is showing the second highest social media universe count with 145M behind Minions’ 592M. Terminator Genisys isn’t far behind in third with 139M according to RelishMix. Channing Tatum is the lynchpin to Magic Mike XXL‘s solid social media push counting 17M Facebook fans, 7.2M Twitter followers and 5.8M Instagram devotees. Tatum’s Facebook has hit 32M trailer views over four months per RelishMix. Vanity Fair’s Tatum dance video drew 2M+ views alone. Other castmembers chatting about the movie to their fans were Gabriel Iglesias (7.5M Facebook fans), Jada Pinkett Smith ( 7.2M on FB) and Elizabeth Banks (1.8M Twitter followers).
Also looking to hook patriotic crowds this weekend is Pure Flix’s faith-based film Faith of Our Fathers about two late Vietnam veterans’ sons reminiscing about their fathers during a trip to the memorial in Washington D.C. The film looks to make $493K from 344 engagements. Pure Flix was behind the release of God’s Not Dead last year which was a huge faith-based success grossing $60.8M off a $2M budget.
A24’s Amy Winehouse documentary Amy, which has garnered a 97% fresh Rotten Tomatoes score, made $98K yesterday at 5 theaters and will clear $213K for its opening FSS. The Asif Kapadia-directed film premiered out of competition at May’s Cannes Film Festival.
Ken Loach’s Jimmy’s Hall from Sony Classics, another Cannes Film Festival entry but from 2014, bowed to an estimated $6K yesterday at three venues. Weekend is projected to be $16K.
The top 10 industry reported films for the July 3-5, 2015 weekend as compiled by Deadline’s Amanda N’Duka, revised on Saturday 9AM:
1). Inside Out (DIS), 4,158 theaters (+26) / $12.5M Fri. (-17%) / 3-day cume: $30.04M (-43%) /Total cume: $246.4/ Wk 3
2). Jurassic World (UNI), 3,737 theaters (-461)/ $11.8M Fri. (-20%)/ 3-day cume: $28.9M (-47%)/Total Cume: $556.1M / Wk 4
3). Terminator: Genisys (PAR), 3,758 theaters / $10.7M Fri. / 3-day cume: $27.3M / Total cume: $42.8/ Wk 1
4). Magic Mike XXL (WB), 3,355 theaters / $6.2M Fri. / 3-day cume: $15.2M / Total cume: $30.2 /Wk 1
5). Ted 2 (WB), 3,448 theaters (0)/ $4.5M Fri. (-66%) / 3-day cume: $11M (-67%)/ Total cume: $58.2 /Wk 2
6). Max (WB), 2,882 theaters / $2.6M Fri. (-41%)/ 3-day cume: $6.5M (-47%) /Total cume: $25.3/ Wk 2
7). Spy (FOX), 2,387 theaters (-807%)/ $1.9M Fri. (-10%)/ 3-day cume: $4.9M (-38%) / Total cume: $97.3M / Wk 5
8). San Andreas (WB), 1,672 theaters (-948) / $1.05M Fri. (-29%) / 3-day cume: $2.6M (-52%) / Total cume: $147M/ Wk 6
9). Me Earl And The Dying Girl (FSL), 870 theaters (+516)/ $488K Fri. (+67%) / 3-day cume: $1.3M (+31%) / Total cume: $3.98M / Wk 4
10). Dope (OPRD), 863 theaters (-988) / $420K Fri. (-50%)/ 3-day cume: $1.06M (-62%) / Total cume: $14.08M /Wk 3
Faith Of Our Fathers (PURE), 344 theaters / $178K Fri. / 3-day cume: $493K /Wk 1
Amy (A24), 5 theaters/$98K Fri./$43K PTA/3-day cume: $213K
Jimmy’s Hall (SPC) 3 theaters/$6K/$5K PTA/3-day cume:$16K
UPDATE, FRIDAY, 1:32 PM: Wham Bam, Thank You Sir … that’s what the box office performance so far of Magic Mike XXL looks like right now as it came out strong in previews with $9.3M but is now petering out and would be lucky at this point to pull in a $20M three-day. In matinees right now, all three other films — Disney/Pixar’s Inside Out, Universal Pictures Jurassic World and Paramount Pictures’ Terminator: Genisys — are basically doubling their grosses from yesterday. But, Magic Mike is down about 1%. The male stripper film got an A- CinemaScore by showing those legs, but will it have legs at the box office?
It looks right now to be a three-legged race and while Inside Out may win today, it’s still to be determined which picture will win the 4th of July holiday weekend. We wouldn’t be surprised to see any of the other pictures to come out on top. Had Magic Mike been released today instead of Wednesday (which is the traditional play when July 4th falls on the weekend as it did this year) those females would have helped the picture grind out a more competitive gross. In fact, it could very well could have been in the race for No. 1.
It’s still early and tonight will be a better indicator of where things are headed, but that’s what it looks like now. What will be very interesting is next weekend when Universal basically hands the box office ball off to itself with Minions which is expected to open big as part of Jurassic‘s family audience is peeled away.
Anita Busch reported on box office matinees.
PREVIOUS, FRIDAY, 7:26 AM: Many distribution executives were predicting that at some point the two mega summer holdovers Disney Pixar’s Inside Out and Universal’s Jurassic World would make a comeback during the Independence Day frame and peg out the holiday’s wide entries Paramount’s Terminator Genisys and Warner Bros.’ Magic Mike XXL, and that’s exactly what happened last night.
Disney’s Inside Out per early AM industry estimates took No. 1 on Thursday with $7.7M at 4,158 theaters, followed by Uni’s Jurassic World is second with $6.86M at 3,802. Terminator Genisys took the lead over Magic Mike XXL, $6.5M to $5.7M. Terminator fell 28% in 3,758 from its opening Wednesday and currently counts a two-day cume of $15.45M, while Magic Mike XXL fell 38% in 3,355 from its opening day for a two-day total of $15M.
Inside Out currently counts $216.05M heading into its third weekend. Jurassic World has $527.2M prior to its fourth frame.
Yesterday, Magic Mike XXL saw a record 96% turnout for females according to CinemaScore, besting the femme draws of Sisterhood Of The Traveling Pants (94%) and Sex And The City 2 (90%). Audiences graded Magic Mike XXL higher than its first installment with an A- CinemaScore. Rentrak’s Post Trak also observed similar results with women repping 82% of Magic Mike XXL‘s opening day and giving the film 4.5 out of 5 stars with a 69% definite recommend. Channing Tatum was the chief reason why the ladies showed up at 34%. Yet despite all these glorious stats, it appears Magic Mike XXL is front-loaded, which is a typical B.O. trend for chick pics where they all show up on opening day, and then slip away day by day. The first Magic Mike fell 41% its first Friday-to-Saturday.
Terminator Genisys, which was co-financed by Skydance, received an overall B+ CinemaScore — the same as the last two titles Terminator Salvation and Terminator 3: Rise Of The Machines — with an A- from the 25-and-under crowd. Terminator 3 was the last cyborg title to launch over July 4th weekend in 2003. Back then Tuesday preview figures weren’t rolled into Wednesday, but by Thursday the threequel generated $28.3M. In its first six days, Terminator 3 made $72.4M. July 4 fell on a Friday in 2003, giving an extra day of play at the B.O. Many forecast Saturday’s business will be muted for all films this year, no thanks to the holiday.
The last time July 4 fell on a Saturday was 2009. That weekend, Paramount’s Transformers: Revenge Of The Fallen was in its second weekend, and the new entries were Ice Age: Dawn Of The Dinosaurs and Public Enemies. Friday to July 4 Saturday business for those three titles fell an average of -36%.
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