UPDATE Tuesday morning: Clarifies below that An Act Of God is not a Roundabout Theatre Co. production.
With six weeks of bragging rights for producers to tout their Tony nominations before the June 7 awards show (did I mention it’s on CBS starting at 8 p.m.?), most in that select club showed gains at the box office. Not surprisingly, more modest thoroughbreds fielded more modest gains. Jeanine Tesori and Lisa Kron’s Fun Home, at Circle In The Square, filled all of the 730 seats (and then some — attendance logged in at 101.3%) at every performance, registering a gain at the b.o. of $39.5K over the week before, to $571.5K. Tickets to the show, which is more than a chamber musical but less than a razzle-dazzle spectacular, were averaging $96.57 — all the better for more people to see it.
Broadway Box Office Finds Pre-Tony Groove At $35M; 'Tootsie', 'Cher Show' & 'Hadestown' Score $1M+
By contrast, larger-scale contenders had more significant boosts. An American In Paris, at the Nederlanders’ Palace Theatre, was 98% full and grossed $78.5K over the week before, hitting $1.3 million with a still reasonable $98.49 average ticket price. At Jujamcyn’s St. James Theatre, Something Rotten! earned its exclamation point with a $102.2K rise to $903.2K or 87.% of its $1.04 million potential. The revival of Terrence McNally’s It’s Only A Play, another C-note ducat, is getting its sea fins back after a lull, bouncing $110K to $694K, 69% of its potential at the Shuberts’ Bernard B. Jacobs.
The raucous comedy Hand To God, another relatively intimate show, improved almost $55K at the Shuberts’ little-ish Booth (782 seats) to $401K, 59% of potential. Notwithstanding raves for star Chita Rivera, the dark subject (ultimate vengeance) of Kander & Ebb & McNally’s The Visit, at the Shuberts’ Lyceum, may be keeping prospective ticket buyers at bay. The musical was up a bit — $14K — to $208K, but still managing just 27% of potential and half-filled houses.
Haven’t heard from Chicago in awhile, but that longest-running revival has kicked into gear with some multi-media megaphoning by new star Brandy Norwood (as Roxy Hart), giving that show at the Shuberts’ Ambassador a $35K lift to $634K and a more than credible 64% of potential — not bad at all for a show that opened in the previous century.
Newcomer An Act Of God, marking Jim Parson’s limited-run return at the Roundabout Theatre Company’s Studio 54, got off to a solid start, taking in $478K for four previews, 93% of potential and a pricey average ticket of $129.04. (The commercial run is not a production of the nonprofit RTC.)
With the quick shuttering over the weekend of Doctor Zhivago and two weeks left in the 2014-2015 season, the overall Broadway box office was flat, according to figures released by the trade group Broadway League. Total gross for 34 shows was $26.5 million, less than 1% better than week 49.
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