This is a logical next step for Dish Network’s Sling TV, although it muddies execs’ claim that the streaming service just targets a limited number of milennials. The company today changed DishWorld — which streams nearly 200 global channels in 18 languages — to Sling International. Current DishWorld subscribers will see a different user interface, and have new opportunities to add it on to the Sling TV domestic service.
It gets a little complicated: The domestic service only sends a single stream, limiting its use to one device at a time. Sling International subscribers who pay $15 a month can watch under the same terms. But the company also offers a $25 a month “Family View” option for international channels, which serves three devices at a time — or users can pay $20 for two streams.
New customers can try Sling International for free for a month.
“Sling TV grew from the foundation established by DishWorld, enabling us to test, grow and improve our [online] capabilities through a service that streams tens of millions of hours of content every month,” Sling TV CEO Roger Lynch says. “Incorporating DishWorld into the Sling TV portfolio makes it even easier for viewers to get the best of both domestic programming and the shows and sports they love from overseas.”
On the technical side, Sling TV and Sling International subscribers now will use the same app and can watch shows via the same devices. They include Amazon Fire TV and Fire TV Stick; current-generation Roku players and Roku TV models; Android and iOS devices; Xbox One; and Mac and PC.
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Sling International just added programming in Bengali, Kannada and Marathi. Its other language groups include Arabic, Bangla, Brazilian, Cantonese, Filipino, Gujarati, Hindi, Malayalam, Mandarin, Punjabi, Taiwanese, Tamil, Telugu, Urdu and Vietnamese.
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