A year after getting a new legal chief, the MPAA now has a new Deputy General Counsel for its war on piracy. The studio lobby group said today that Dean Marks would be taking over as EVP, Deputy General Counsel and Chief of Global Content Protection next month. The move by the Warner Bros Entertainment SVP Intellectual Property comes as the MPAA also said that longtime exec Michael Robinson will be retiring in March.
The current EVP Content Protection and Chief of Operations, Robinson joined the MPAA in 2006 after a stint as director of the Michigan State Police. Since taking the studio-supported gig, he has been deeply involved in the battle to stop piracy in the U.S. and around the world. “Mike Robinson has been an exceptional leader during his time at the MPAA,” said MPAA boss Chris Dodd. “I want to thank him for his hard work and commitment to protecting the rights of creators around the world. Mike is respected not just by those who work with and for him but by everyone who has had the pleasure of coming into contact with him in our offices across the globe.”
A sentiment his successor shares, it seems.
“I am very pleased to join the MPAA and look forward to engaging fully with this exciting opportunity,” said Marks. “I am also grateful that I will have time with Mike to learn from his expertise and experience, ensuring a smooth transition and continued unwavering efforts to protect the content of the MPAA member companies.”
Right now at WB, Marks handles biz practices for copyright-related issues, digital rights management and content protection technology as well as copyright policy – which obviously is a big topic for the MPAA nowadays. Like former Senator Dodd, Marks also has some high-level government experience of a sort. He served as private-sector adviser to the American delegation to the World Intellectual Property Organization’s 1996 Diplomatic Conference. Marks also worked on the 1998 passage of the Digital Millennium Copyright Act. “Dean Marks has an impressive record protecting intellectual property rights and is one of the most knowledgeable in the field,” Dodd said.