Scott Borchetta, the music exec who discovered Taylor Swift when she was 14, has joined American Idol as mentor for Season 14 — and his role will continue beyond the finale. Borchetta’s Big Machine Records will partner with 19 Entertainment and Universal Music Group to oversee the launch of the winner’s recording career, Fox said today. The next champ will join Borchetta’s Big Machine Label Group roster that includes Swift, Tim McGraw, Reba McEntire, Rascal Flatts, Florida Georgia Line and The Band Perry.
“There’s only one reason I’m doing this: American Idol has proven again and again that it can launch superstars,” said Borchetta. “I believe that working with these young artists the same way we work with new artists at the Big Machine Label Group will help the next American Idol be as prepared as possible to continue the tradition of creating new superstars. The entire label group will be invested, and we look forward to bringing our energy, focus and know-how to help develop this young talent at the highest levels.”
Fox launches American Idol XIV with a two-night, three-hour premiere Wednesday and Thursday, January 7 and 8.
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