Move over FX. TNT is clearly stepping up its game in the area of blockbuster movie acquisition deals. The network has inked a licensing agreement with Marvel for the next five theatrical releases from Marvel Studios. This comes on the heels of its recent deal with Lionsgate to acquire network TV rights to the Hunger Games and Divergent movie franchises. TNT’s most recent pact includes the network television premiere windows for Marvel’s Avengers: Age of Ultron, due in theaters next summer, and the third installment in the Captain America franchise, slated for release in 2016. Each of the five films is tentatively scheduled to premiere on TNT a little over two years after its theatrical release.
“Marvel’s brand of entertainment is a thrill ride for audiences, and we’re excited to be adding their next five blockbusters to TNT’s arsenal of high-quality genre fare,” said Deborah K. Bradley, senior vice president, head of program acquisitions, content strategy and licensing for Turner Broadcasting System, Inc. “These movies will play a key role in TNT’s long-term success, especially among key adult demos.”
Avengers: Age of Ultron is the anticipated follow-up to Marvel’s The Avengers, reuniting the team of Marvel Comics characters including Iron Man, Captain America, Thor, The Incredible Hulk, Black Widow, Hawkeye, Nick Fury and more. Based on the Marvel comic book series first published in 1941, the third chapter in the Captain America series will follow the alter ego of Steve Rogers as he continues his heroic adventures in a world of constant change.
TNT is clearly making a foray into the area of blockbuster movie acquisition deals that has been dominated in recent years by FX, which has grabbed virtually all No.1 openers, including Man Of Steel, Iron Man 3, Fast & The Furious 6 and Star Trek Into Darkness.