UPDATE, 3:12 PM: It wasn’t a rout, but a win is a win in the NFL — and that’s what ESPN scored with last night’s Monday Night Football. With the final numbers in, the sports network drew a 9.2 rating among adults 18-49 with 14.89 million viewers watching the Indianapolis Colts fall to the Philadelphia Eagles on a last-second field goal. That’s a 9.5% rise from the 8.4 rating from last week’s MNF 2014 season kickoff matchup. Viewership-wise, that’s an 8% bop upward from the 13.73 million who saw the Detroit Lions beat the N.Y. Giants in Motor City on September 8.
Last night’s game had its ratings highpoint with a 10.2 result between 9:30 PM and 9:45 PM. More than 16.95 million fans were watching during those 15 minutes, also a peak in terms of viewers.
PREVIOUSLY, 7:17 AM: If two weeks of the 2014 NFL season has taught us one thing so far, it is that primetime is not a good time for the Indianapolis Colts. With their 30-27 come-from-ahead loss to the Philadelphia Eagles on ESPN’s Monday Night Football, that’s two primetime fails in a row this season for the Colts. The team fell to the Denver Broncos on the official season debut of NBC’s Sunday Night Football on September 7 in the Mile High City. Back in Indianapolis for the first time since 2010, MNF had a better night than the Colts. In metered-market ratings, ESPN’s football flagship show got a 9.9. The much tighter game was basically steady with last week’s kickoff broadcast in which the Detroit Lions overwhelmed the New York Giants. That September 7 battle got 9.2, so last night’s game is up 7% in MM results. The Eagles-Colts game peaked from 9:30 to 9:45 PM ET with a 11.2 MM rating.
With the MNF opening game down 21% in MM results from the record-breaking 2013 opener between the Eagles and Washington Redskins, this week’s result for the 8:15 PM to 11:30 PM ET game is good news for ESPN and the NFL, which has seen ratings slipping this season so far amid off-field scandals.
We’ll update with more MNF numbers as they come in. However, while waiting for those ratings, here are the Top 5 markets for last night’s game: Philadelphia (16.3), Indianapolis (14.7), Las Vegas (14.6), San Diego (14.5) and Richmond (13.9).
To put further ratings in context, last week’s MNF opener ended up with an 8.4 rating among adults 18-49. That was down 16% from the 10.1 result that the Eagles’ 33-27 win over the Redskins pulled on September 9, 2013. Viewership-wise, the Lions-Giants game was seen by 13.73 million as compared to the record 16.52 million who watched the 2013 MNF opener. Last year’s Week 2 MNF primetime matchup between the Cincinnati Bengals and Pittsburgh Steelers got a 5.9 rating among the key demo with 14.33 million fans tuning in.
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