The studio’s dual moves today position one star vehicle for a midsummer run in 2015 and another for a higher awards-season and holiday profile this year. Sony has pushed the Adam Sandler starrer Pixels from May 25 to July 24, putting the space-invaders pic in the heart of next summer. Meanwhile, the World War II drama Fury, starring Brad Pitt, sees its released date pushed up about a month to October 17.
In Chris Columbus‘ Pixels, which Sony initially had dated in April, 8-bit aliens invade Earth after misinterpreting video feeds of classic arcade games as a threat. The president (Kevin James) calls on his childhood friend (Sandler), an arcade champ-turned-home theater installer, to help save the planet. Pixels now will battle Fox’s horror redo of Poltergeist and the Universal comedy Trainwreck on its new date.
Comic-Con: Sony Goes For Early Eyeballs With 'Pixels', 'Goosebumps'
Writer-director David Ayer‘s Fury, in which Pitt leads a five-man tank crew on an outnumbered and outgunned mission behind enemy lines in 1945, moves into a crowded weekend that includes Fox’s toon The Book Of Life, Universal’s monster mash Dracula Untold, Relativity’s romancer The Best Of Me and Open Road’s crime drama Nightcrawler.
Related: Hot Trailer: David Ayer’s ‘Fury’
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