UPDATE, 2:29 PM: Viewership for Game 1 of the Miami Heat-San Antonio Spurs NBA Finals rematch is up on ABC, according to Nielsen. Thursday’s game averaged 14,846,000 viewers — up 4% compared to last year’s 14,241,000 viewers. It also averaged a 9.0 U.S. household rating, up 2% from an 8.8 for last year’s Game 1. The 9.0 rating matches the second-highest-rated NBA Finals Game 1 since 2004. ABC reported the game also is up “in every key demo”: men 18-34 (8.0 vs. 7.5), men 18-49 (7.9 vs. 7.4), men 25-54 (7.8 vs.7.6), adults 18-34 (6.0 vs. 5.8), adults 18-49 (6.0 vs. 5.7) and adults 25-54 (6.1 vs. 5.9). Female demos were not included; draw your own conclusion. The NBA Finals on Twitter was the most-tweeted NBA game of the year with more than 3.2 million tweets and up 18% when compared to Game 1 last season. Additionally, the game was the most-talked about television program of the day, accounting for 76% of all television conversation on Twitter, according to Nielsen Social.
PREVIOUS, 8:20 AM: Thursdays Jimmy Kimmel Live on ABC ranked as the night’s No. 1 talk show in late-night, in households (3.1/9) and adults 18-49 (1.5/8), according to early stats, beating an original telecast of NBC’s The Tonight Show Starring Jimmy Fallon for the first time ever in both Nielsen measures (2.6/7 and 1.0/5). It’s also the first time Kimmel’s show has enjoyed an NBA Finals lead-in since Fallon took over Tonight Show. Game 1 of the NBA Finals on ABC delivered a 10.4 overnight rating, peaking with a 12.7 in the final quarter. The game, in which the San Antonia Spurs defeated the Miami Heat 110-95, won the night for the 38th consecutive time, nearly doubling the broadcast competition in overnight ratings.
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Numbers are adjusted to the nearest quarter hour — one of the variables when handling ratings on a game with an overrun. Metered-market readings indicate Kimmel’s program started at 12:22 AM ET, for instance, though in these early stats JKL is clocked starting at the nearest quarter-hour — 12:15 AM. That said, the basic storyline will hold, when more reliable numbers come in later today.
Hitting a new season high in the demo in the 25 Local People Meter markets, JKL scored its highest-rated telecast on any night in late-night since moving to 11:35 PM in January 2013. In households in the 56 U.S. metered markets, JKL earned its second-highest-rated telecast this season, behind only his post-Scandal-season-finale broadcast Jimmy Kimmel Live: Behind The Scandalabra this April 17. Kimmel ranked No. 1 in his time slot in HH in nine of the top 10 U.S. markets, including each of the top 5: New York, Los Angeles (tie), Chicago, Philadelphia, Dallas, Boston (tie), DC, Atlanta, Houston. (On ESPN3, the NBA Finals’ first game generated 312,000 unique viewers which is a 2% increase from last season’s first game. Game 2 is Sunday at 8 PM ET.)
NBC, Fox, and CBS locked in a three-way tie for second place on the night — each snagging a 1.2/4, behind ABC’s 4.2/14. NBC did so with Hollywood Game Night (1.1/4), Undateable (1.0/4) and Last Comic Standing (1.4/4). Fox got there with Hell’s Kitchen (1.6/6), and Gang Related (0.8/3). CBS did so with reruns of The Big Bang Theory (2.0/8), Mom (1.3/5), The Millers (1.0/3) and Elementary (0.7/2).
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