Highlights: Edge Of Tomorrow (WB) loops $82M in 2nd frame for $111M overseas cume; Maleficent (DIS) spells another $59.7M; X-Men: Days Of Future Past (FOX) adds $42.1M, helps studio over $1.5B GBO mark; The Fault In Our Stars (FOX) twinkles with $17M in 17 markets; 22 Jump Street (SONY) uncovers $8.8M… MORE
UPDATE, 6:32 PM PT: The big international news this weekend was the expanded rollout of Edge Of Tomorrow, and the launch of YA tearjerker The Fault In Our Stars. That’s in some way a mirror of the domestic scene, but not a perfect reflection. Sci-fi actioner EOT, from respected director Doug Liman and starring Tom Cruise, one of the world’s most enduring names, bested the off-shore competition as it rolled out to cover 63 markets and take in $82M overseas. The movie was not quite so big domestically where it is expected to dock at under $30M in its bow. There, it faced off with TFIOS – and in some international markets this weekend, was beset by that film (see below). Otherwise, Angelina Jolie-starrer Maleficent continued to cast a spell and X-Men: Days Of Future Past hit milestones. This weekend was down about 21% on the last, but up 19% on the same period in 2013. Movies in the market last year included After Earth and the continued runs of Fast & Furious 6, The Hangover Part III and Star Trek Into Darkness. The slate of top films in the 2014 comparable frame is slightly similar, but before we start wagging a plus-ça-change finger, it’s worth noting although there are again mega-watt stars and a franchise continuation, there is also a teen romance doing wild numbers in such markets as Brazil and Mexico.
While Edge Of Tomorrow and X-Men rule the day in China, this is the first week in a while that there has not been a big new local counter-entry in that market. Overheard 3 is still playing well and the next weekend sees Godzilla stomp in ahead of Maleficent on June 20. Elsewhere, DreamWorks Animation’s How To Train Your Dragon 2 will breathe fire via Fox next weekend in 15 markets including Russia and some Asian and European outlets. Russia was a No. 2 market for the first episode, and this movie played like gangbusters in Cannes recently. Speaking of Cannes, Palme d’Or winner Winter Sleep goes out in its home territory of Turkey next week. That should give a sense of how langourous the international market intends to be over the World Cup period that kicks off on June 12. Then again, look for The Fault In Our Stars which expands to eight markets including Germany (one of the book’s bestselling areas), Scandinavia, Chile and South Africa among others next week.
Key territory round-ups are below the original post
PREVIOUS: 11:45 AM PT: Led by big bows in action-loving China, Korea and Russia, Tom Cruise-starrer Edge Of Tomorrow grossed an estimated $82M on more than 19,000 screens in 63 markets this weekend. That makes the Warner Bros pic the frame’s No. 1 film overseas. The off-shore EOT cume is now $111M, while worldwide is about $140.1M. The well-reviewed sci-fi actioner should prove to be Cruise and director Doug Liman’s biggest ever opening in China with $25M at 6,762 screens – a little more than one third of the country’s total dates. The $25M haul is slightly lower than what the film is expected to do domestically this weekend and is slightly more than the $23.7M Cruise’s Oblivion did last year in its entire China run. With 57% of the market share, the movie was a clear No. 1. In Korea, it’s also No. 1 on 801 screens. The total for the Memorial Day holiday weekend frame was $16.6M, 37% above Mission: Impossible – Ghost Protocol. Russia is expected to be Cruise’s biggest opening ever with $8.6M from 1,645 screens.
In 333 international IMAX plays, EOT delivered $7.3M. Of that, China was worth $3.4M. In Korea, the per screen average was $95K with a total above $1.1M. IMAX notes that puts the film on track to become its 2nd biggest opener in the country behind last year’s Gravity which pulled down $1.18M. Middle East IMAX locations grossed $38K per screen.
Elsewhere, France was No. 1 with an estimated $3.2M from 585 screens. As was the case last weekend in several markets, EOT increased there on Saturday, spiking 63%. In its second weekend, the UK grossed $2.2M from 559 screens for a 31% drop from last frame. The cume there is $7.3M. Mexico opened to $3.1M from 1,300+ screens, exceeding M:I4 by 17%, but falling in behind The Fault In Our Stars (see below). Same goes for Australia, where EOT was No. 2 with $2.8M from 477 screens. Other No. 1s were in the UAE’s bow with $1.2M on 81 screens and in Scandinavia with $1.4M. Japan remains a major territory to bow on July 4.
Mexico is still the top territory for Maleficent at $30M, followed by Russia at $24.1M, and the UK at $18.8M. Across Latin America, the average drop-off was about 28% this frame, according to Disney. In Asia, the decreases were about 32% and in Europe they were higher since the movie opened over a four-day holiday last weekend. Jolie visited China earlier this week to promote the movie which opens on June 20, seven days after Godzilla stomps into the Middle Kingdom.
X-Men: Days Of Future Past earned another $42.1m from 16,080 screens in 74 markets this weekend. That brings the international cume to $422.1M and the global box office to $611M after less than 3 weeks of release. The added coin helped push Fox International over the $1.5B global box office mark. In China, DOFP added $7.48M from 3,460 screens to cross the $100M mark with $104.4M. It is now the 3rd highest grossing Fox title of all-time in the market, behind, natch, Avatar and Titanic. In Korea, the gang of mutants grossed $4.02M from 535 locations, reaching the same milestone for Fox as its 3rd biggest movie ever there. The penultimate market to bow, Spain, was a No. 1 with $2.98M on 688 screens. In Singapore ($609K from 58) and Malaysia ($461K from 145), the film becomes the No. 2 all-time Fox title, behind Avatar.
Other strong holds included Brazil ($3.26M from 765), the UK ($3.2M from 1,047), France ($2.56M from 740), Australia ($1.94M from 523), Mexico ($1.63M from 1,225), Japan ($1.3M from 653), Germany ($1.2M from 780) and Russia ($1.05M from 1,144).
Fox’s female-skewing, tearjerking adaptation of John Green’s beloved YA novel The Fault In Our Stars enjoyed a stellar start in the U.S. where it’s headed towards $48M+. While there’s typically a smaller audience and less recognition for this type of film overseas, this weekend’s bow on 2,871 screens in 17 markets was worth an impressive $17.09M. In Brazil, where a large part of the country is focused on the World Cup — and the general state of unpreparedness for the event that starts on Thursday — young girls flocked to TFIOS. The opening was $5.86M – the movie’s No. 1 ex-U.S. perf – and bigger than Godzilla, Divergent, Hunger Games, Twilight, and this frame’s Edge Of Tomorrow. Mexico also opened bigger than Hunger Games and Divergent with $4M from 1,282. Australia, which is habitually a strong market for teen romance, had a No. 1 bow with $3.7M from 272 to loop Edge Of Tomorrow down to the No. 2 slot. Continuing in the counterprogramming vein, TFIOS opens in 19 new markets next weekend, including Germany and Switzerland.
The only studio opener in the UK this weekend, 22 Jump Street took advantage of the pre-World Cup slot to infiltrate the box office, grossing an estimated $8.1M on 770 screens. The bow was three times the original film and 50% more than recent hit Neighbors. The original movie in the franchise performed best in the UK/Ireland and Australia in 2012 with Channing Tatum and Jonah Hill collaring $15.9M in the former and $15.6M in the latter last time around. The Sony comedy also released in the Netherlands this weekend and was No. 1 with $735K on 86 screens. The first film’s career there was worth $1.9M.
Seth MacFarlane’s A Million Ways To Die In The West opened to $10M in 21 markets last weekend. This frame, its overseas plays total $6.4M at 2,700 dates in 37 territories. That brings the international cume to $20M. Universal says this session’s biggest opening was at No. 4 in Taiwan with $383K at 67 dates. In Denmark, it was No. 3 with $265K at 70 dates. Australia held for $1.2M at 240 locations for an 11-day total of $3.9M. The UK cume is now $4.4M. That was the biggest market for MacFarlane’s Ted in 2012 with $47.4M…
Frozen is STILL doing figure-eights around the competition in Japan with an added $5.8M this weekend – its 29th in international release. The cume there has now risen to $218.3M – a drop of only 22% and a total that’s more than half of its domestic take. The worldwide total is $1,245.05M.
Godzilla thrashed up $5.4M from over 5,000 screens in 63 markets for an international cume to date of $208.7M. The movie goes to China next weekend, which will be particularly interesting to monitor. After that, the beast returns home to Japan for a July 25th bow.
Universal’s Neighbors grossed an estimated $3.6M at 2,400 dates in 38 territories. Oz was the major holdover with $670K in 173 locations and a total of $16M. The international total is now $85.6M. Worldwide, the frat pack has a cume of $223.4M. There are still 17 territories to bow in the next few months. Universal is counterprogramming the movie in Latin America where it opens in Argentina, Brazil, Colombia and Panama in two weeks, and smack in the middle of World Cup action.
Rounding out major studio business, Paramount’s Noah sailed to a further $3.3M in 52 markets for an international cume of $239M after eight weeks. The movie has yet to release in Japan where it anchors on June 13. Fox’s Rio 2 added $2.54M from 1,860 screens in 29 markets, to bring the international cume to $343M. In Venezuela, it’s just passed Frozen to become the industry’s all-time biggest movie with $13.1. Sony’s The Amazing Spider-Man 2 continued swinging with $2.3M from 73 territories, for an overseas cume of $503M. That figure means that international reps 72.1% of the film’s gross versus 65.4% for the original reboot in 2012. Fox’s The Other Woman earned $1M from 626 screens in 24 markets, to cross the $95M mark. Spain, France and Italy are on deck for the next two weekends.
Key territory round-ups
The UK was relatively wide open this weekend with 22 Jump Street the only major studio entry. It opened to a collegial $8.1M to score the No. 1 slot and outperform the debut of recent comedy hit Neighbors. Jump Street got a jump on the impending World Cup meaning it could be one of the comedies that shows legs during the period when most of England’s eyes will be turned towards the pitches of Brazil (and pundits, broadcasters and broadsheets will spend countless hours attempting, however fruitlessly, to relive 1966 — but, I digress). The film’s strong UK numbers this weekend may be helpful towards blunting any of the potential damage this movie might face domestically following star Jonah Hill’s paparazzo-directed anti-gay slur last weekend. The star got out in front and delivered an apology on The Tonight Show, and then Entertainment Tonight and it’s possible this was a bigger deal in the States. The UK bow says the film found an audience, regardless. Also in the UK, Edge Of Tomorrow was in its 2nd frame and held nicely from Friday to Saturday after increasing last weekend over the same 24-hour span. The movie took $2.2M from 559 screens for a drop of 31% and a cume of $7.3M. Maleficent, which was shot at Pinewood Studios, has a cume of $18.8M after this frame making it the film’s 3rd best ex-U.S. market. X-Men: Days Of Future Past had a $3.2M weekend and was No. 3 in its 3rd frame for a cume of $38.9M, beating all previous titles in the franchise. Universal’s A Million Ways To Die In The West placed No. 5 in the UK and Ireland this weekend with $900K at 459 dates and a 10-day cume of $4.4M.
Edge Of Tomorrow cruised into China this weekend and, as expected, performed solidly. With an estimated $25M in the Middle Kingdom, it surpassed the full run of last year’s Cruise comp Oblivion ($23.7M) which was that film’s biggest market. Cruise remains one of the biggest international stars out there, and the movie was expected to perform well in territories that are high on famous faces mixed with action. While it’s gotten strong reviews and has great word of mouth, it’s not sure that can hold off Godzilla next week – already a potential hornet’s nest given the history between China and Japan from whence the creature, if not this film, comes. Both are released by Warner Bros so they have that going for them. Another major star – and one who replaced Cruise in thriller Salt a few years ago — Angelina Jolie, was in China last week to promote Maleficent’s release there. (Disney has big skin in the China game, recently announcing a further $800M investment in the Shanghai Disney Resort that’s set to open in 2015.) The female-centric, animated, Frozen did $48.7M in China so we’ll wait and see what this unpredictable market has in store for a kind of villainess in live action from the same studio on June 20. Also in China this weekend, X-Men: Days Of Future Past blew past the $100M mark reaching $104.4M to make it the No. 4 movie of the year there. Hong Kong thriller Overheard 3 added $6.5M in six Asian markets for a $47M cume.
Through June 1, the Korean box office had four local films amongst the Top 10. They include Miss Granny, The Attorney, The Fatal Encounter and The Target, all of which I’ve written about previously. Most recently, The Target, which debuted in Cannes. The top six U.S. films through June 1 are Frozen, The Amazing Spider-Man 2, Captain America: The Winter Soldier, X-Men: Days Of Future Past, Non-Stop and Noah. This week, Lee Jeong-beom’s assassin thriller The Crying Man opened via CJ Entertainment and cumed $4M to be the 16th top grosser worldwide in the frame. But it was Edge Of Tomorrow that was the big news out of Korea this weekend with a $16.6M bow over the five-day Memorial Day period on 801 screens. By way of comparison, Cruise’s Oblivion did $9.9M total last year. Maleficent has now earned $8.3M in the market which is the No. 2 territory for Frozen. Also, the Universal-released Her has a 17-day total of $1.7M, currently at 72 dates.
Coupled with Tom Cruise living, dying and repeating himself around the world this weekend, the performance of The Fault In Our Stars in Brazil and Mexico is the other big story. In Mexico EOT opened to $3.1M from about 1,300 screens and exceeded M: I4 by 17%. And yet, it was TFIOS that grabbed the lion’s share of that market and Brazil. In the latter, it earned an estimated $5.86M and was the movie’s No. 1 ex-U.S. perf. It also bested the openings of Godzilla, Divergent, Hunger Games and Twilight. In Mexico, it opened bigger than Hunger Games and Divergent with $4M from 1,282. The biggest sales markets for the book upon which the movie is based have been the UK and Australia, but also Brazil, Germany and Mexico. That helps explain the massive debut and could be the key to the film holding throughout the World Cup. Maleficent, by the way, is at a $12.8M cume.
Edge Of Tomorrow is expected to bring Cruise his biggest local opening ever in Russia with $8.6M on 1,645 screens in the underserved, yet fast-burn market. Demonstrating just how fast-burn Russia is, X-Men: Days Of Future Past opened there on May 23 to $10.3M and a No. 1 spot for that weekend. The subsequent week, it fell to No. 2 with $3.69M. This weekend, it’s down to No. 4 with $1.05M. Edge Of Tomorrow will have a relatively wide berth when it comes to comparable Hollywood fare next week, but How To Train Your Dragon 2 does enter on June 13.
In the same week as King Juan Carlos said he was abdicating to allow his son Felipe a shot at the throne, Spain finally saw the arrival of the X-Men. The once and future mutants had a No. 1 debut of $2.98M on 688 screens. The release sets it up nicely to have endure during some of the World Cup. Spain is the defending champion from four years ago (also the Euro Cup winners in 2012) and is mad, mad, mad about fútbol. So, while Universal’s smash Spanish Affairs is starting to wind down (No. 5 this week – its 13th – with $320K and a cume of $75.9M), it’s a good time to be in the market. Other movies opening this week included local drama Blockbuster and the animated Pancho.
Edge Of Tomorrow faced off with French comedy Sous Les Jupes Des Filles (a sort of Sex And The City à la française) this week when it bowed on Wednesday. The first day score was 83,213 admissions for EOT versus 80,085 for Les Filles. Those figures included sneaks as is custom. Ultimately, Warner says it was the leader at the end of the weekend with an estimated $3.2M from 585 screens – and, notably, a 63% spike on Saturday. Tom Cruise has a good track record in France where he’s the eighth highest draw amongst U.S. stars going back to 1993 (and not including this week), according to CBO Box Office. His Top Five films include the first two Mission: Impossible movies, War Of The Worlds and Minority Report. Fox says X-Men: Days Of Future Past was No. 2 this week with $2.56M. Meanwhile, Maleficent has now earned $7.8M in the market, although a breakdown has not been provided. After a lackluster year in 2013, French movies are doing impressive box office with six titles in the Top 10 as of last week; one of them is Babysitting which Universal is releasing locally. That comedy has now taken $17.6M and has passed the coveted 2M admissions mark.
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