Fargo: the most DVR-lifted drama/miniseries premiere in FX history. From Live+Same Day to Live+3, the drama series’ premiere episode jumped 68% — from 2.65 million total viewers to 4.46 million. The multi-telecast gross audience for the 10 PM premiere episode and two encore airings on Tuesday night was 6.38 million total viewers on Live+3; the gross audience on Live+Same Day had been 4.15 million. For comparison’s sake, here are previous FX Live+Same Day to Live+3 total viewers highs: The Bridge (53%), The Americans (44%), and even greater percentage gain than those show’s Live+Same Day to Live+7 lift. FX estimates that when Fargo’s Live+7 data becomes available, it will among the Top 5 most-watched drama/miniseries debut ever on FX (out of 18 dating back to The Shield in 2002). Here are current Top 5: American Horror Story: Coven, 7.77 million; American Horror Story: Asylum, 5.5 million; The Americans, 5.11 million; The Bridge, 5.07 million; Justified, 4.94 million.
In the demo, Fargo climbed 74% from Live+Same Day to Live+3 (from 1.02 million to 1.78 million). That’s a much bigger jump, percentage-wise, than all prior FX drama/miniseries premieres, most recently The Bridge (67%) and The Americans (48%).
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