EXCLUSIVE: Parents of kids of a certain age can breathe easier: The preschooler-targeted network has picked up Sofia The First and Doc McStuffins for third seasons and Jake And The Never Land Pirates for a fourth. All three Disney Junior shows ranked among the top cable series among kids 2-5 last year and in the top 10 preschooler cable TV series in total viewers and women 18-49. Sofia The First, which follows the adventures of Disney’s first little-girl princess, has been on a tear ratings-rise: Last month’s special Sofia The First: The Floating Palace was the second-most-watched telecast in cable TV history in the kids 2-5 demo and No. 1 in scores of other preschool demos. It and Doc McStuffins, about a 6-year-old girl who runs a clinic for her stuffed animals and toys, also are nominated for Annie Awards. Jake And The Never Land Pirates, featuring a crew of kid pirates alongside the classic characters Captain Hook and Mr. Smee, was Annie-nommed the previous year. All three series air daily on Disney Junior and Disney Channel and are seen in more than 130 countries.
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