Awkward creator Lauren Iungerich is back on pilot duty with a pickup at ABC for her comedy Damaged Goods, which had a pilot production commitment. It is one of two pilot orders to single-camera comedies from female creators at ABC this morning, along with the My Fair Lady-esque Selfie, by Suburgatory creator Emily Kapnek. With Suburgatory not doing well with its rebooted third season, tying a series low last night, is ABC eyeing a successor in Selfie? Both pilots hail from Warner Bros TV, where Kapnek is under an overall deal through her Piece Of Pie Prods. and Iungerich had a script deal. Damaged Goods is described as a comedy about the sexual politics that have changed between men and women in this post-feminist era.
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Inspired by My Fair Lady, Selfie tells the story of a self-obsessed twentysomething woman who is more concerned with “likes” than being liked. After suffering a very public and humiliating breakup, she becomes the subject of a viral video and suddenly has more social media “followers” than she ever imagined — but for all the wrong reasons. She enlists the help of a marketing expert at her company to help repair her tarnished image. This brings the number of ABC comedy pilots to 11.