EXCLUSIVE: In their first development season as producers after long stints as top TV execs, David Janollari and Steve McPherson have teamed for a comedy project, which has sold to CBS in a competitive situation. Titled Sister Whipped, the comedy is being written by Hank Nelken (Saving Silverman) based on his experience. It follows a man raised by his sisters who searches to define what it means to be a “guy” in the modern world, while struggling with the “half woman” he was nurtured to be. Janollari and McPherson are exec producing through their respective banners, David Janollari Entertainment and Wonder Monkey, along with Nelken. Universal TV, where Janollari Entertainment is based, is producing.

Former MTV head of programming Janollari and ex-ABC president McPherson have been friends for a long time, since working together at Fox at the beginning of their careers. Both have been very active in their maiden development seasons with multiple sale this summer. (For Janollari, this marks return to producing after a decade-long break.) Janollari’s projects include Conception, a supernatural mystery drama from writer John Glenn, which has a put pilot commitment at NBC. McPherson, who has first-look deals at Fox and Lionsgate, has a comedy from Ricky Blitt and Johnny Galecki at Fox with penalty. Nelken is with Gersh.