EXCLUSIVE: A month after CBS Corp acquired 50% of TV Guide, the company that encompasses TVGN (formerly TV Guide Network) and TVGuide.com, I hear CBS is in the process of taking full ownership of TVGuide.com. CBS has been in a 50-50 partnership with Lionsgate on TV Guide since buying the stake previously owned by One Equity Partners for about $100 million in late March. I’ve learned that CBS is in negotiations with Lionsgate about acquiring its half of TVGuide.com. The website had been valued at about $20 million, and I hear CBS is paying a little shy of $10 million for Lionsgate’s half of the Web property. I hear DirecTV had been in exclusive negotiations to acquire TVGuide.com, but the talks did not result in a deal. CBS then decided to step in and incorporate TVGuide.com into its CBS Interactive division, which includes the similar-focused TV.com as well as CNET, CBS.com, CBSSports.com, GameSpot, BNET and Last.fm.

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