In the weeks since Fox’s Touch (0.6/2) returned for its second season on February 8, the Kiefer Sutherland-led drama has had a rough ratings ride. Last night, that ride hit a new bump. The struggling show fell 14% from its March 8th airing to hit a new series low. Fox’s other Friday primetime outing had a softer landing. Hell’s Kitchen returned for its 11th season this past Wednesday slightly down from its previous season debut. Last night on Gordon Ramsey’s other Fox cooking show Kitchen Nightmares (1.1/4) things also slipped. The reality series was down 8% from its March 8 show. The first Friday of Daylight Savings saw overall TV usage down 5% for the night.
The CW had a very good night Friday with Nikita (0.5/2) up 25% and, in the second week in its new slot, the freshman Cult (0.3/1) surging 50% over its March 8 show. “Sex Sells” was the title last night of the second episode of the second season of NBC’s Fashion Star (0.8/3). The 11 remaining designers were charged with showing their sexiest looks to buyers and judges John Varvatos, Nicole Ritchie and a very pregnant Jessica Simpson. In the end, one contestant went down but Fashion Star’s ratings weren’t. The show was even with last week’s premiere. A week after coming back with its first original since November 16, 2012, Grimm (1.4/5) lost a slight bit of its luster. The procedural fantasy drama dipped 7% from its March 8 show. NBC ended the night with Rock Center With Brian Williams (0.7/2), which was down two tenths from last week’s show.
CBS’ highpoint Friday was Blue Bloods (1.7/5). Rising 22% from last week’ show, the 10 PM family cop drama was both the highest rated show of the night among Adults 18-49 and the most watched show on Friday with 11.01 viewers. CBS kicked off its Friday with an Undercover Boss (1.3/5). It ended it with a Hawaii Five-O (1.1/4) encore also at 9 PM, taking the slot that was supposed to be the home of freshman Golden Boy before it moved back to Tuesdays. Heading towards their season finales on March 22, last night’s Last Man Standing (1.3/5) and Malibu Country (1.0/4) were down 13% and 23% respectively on ABC. That’s a series low for the latter. Shark Tank (1.6/5) was a repeat last night but the entrepreneurial reality series was still the second highest rated show of the night in the key 18-49 demo. With 5.70 million tuned in for Friday’s 20/20 (1.4/5) “Highway Confidential” live saving tips reports. But the news magazine series was down two tenths from last week’s 1.6 rating. CBS won the night in terms of total viewers with 7.960 million watching but the network was tied for the top spot among Adults 18-49 with ABC.
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