CBS Television Distribution just announced that it has sold The Test, a syndicated daytime strip from Jay McGraw’s Stage 29 Prods and hosted by actor-comedian Kirk Fox, into 56% of the country for a fall 2013 launch.
Tribune Broadcasting is partnering in the production of the show, which is set to launch on 17 Tribune Broadcasting Stations, including in the three largest markets on WPIX New York,; KTLA Los Angeles and WGN Chicago. Overall, the show has been sold in 56% of the country, including seven of the top 10 markets.
Hosted by Fox (Parks And Recreation, Forgetting Sarah Marshall), The Test is a one-hour conflict-resolution talk show that will use lie detector and DNA tests to settle relationship and paternity disputes among guests. “The Test fills a growing niche in daytime television that the audience is really responding to,” said Joe DiSalvo, president of sales at CTD. In addition to Tribune, The Test has been sold to 29 Sinclair Communications stations, among others. Fox is repped by Barry Katz Entertainment.
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